During London Design Festival, Manchester-based artist Helen Musselwhite curates a window display installation for T2's Regent Street shop. Without a doubt, the creation builds on design principles and cultural narratives, communicating not only the philosophy behind the Australian tea brand but also adding a much-needed dose of color.
Helen Musselwhite exclusively works with paper and her expertise can be attested to through her playfully whimsical creations. For the window display installation, she chooses an aesthetically pleasing and strongly fantastical arrangement of fruit and warm beverage-related objects. The inspiration is drawn from T2's "extensive library of teas and teaware." In the quest for employing a multicultural approach to presentation, Helen Musselwhite draws parallels between region-specific tea influences.
Paper-Made Window Display Installations
More Stats +/-
Playful Window Displays
Patterns as a Language
Custom Letter Designs
Personalized In-Store Wishlists
Paper Whale Store Displays
Free 2018 Report & eBook
Get the top 100 trends happening right NOW -- plus a FREE copy of our award-winning book.
Our Research Methodology
This article is one of 350,000 experiments. We use crowd filtering, big data and AI to identify insights.