These 2019 social media trends highlight progressive ways that users are interacting with online platforms. The online space created more opportunities for users to immerse themselves into, covering an endless amount of concepts and different industries. It allows users to create their own personal online identity, create connections, and broaden communication with their peers, influencers, and with corporate brands.
A prime example is Miquela Sousa, who is the first-ever virtual fashion influencer that is completely programmed to function like a real human being. She works with names such as Supreme, Chanel, and Prada, digitally attending premium fashion events -- she also has a successful music career. Another social media trend is the 'Happy Place' museum -- it is a traveling experiential pop-up that features specially curated rooms that are designed for Instagram-worthy captures.
For more social media innovations in the year ahead, check out our 2019 Trend Report.
- Gen Z (primary audience)
- Gen Alpha (primary audience)
- Millennial (primary audience)
- Gen X (primary audience)
