Italian-based photographer Emanuele Ferrari collaborated with luxe retailer Luisviaroma for the launch of a collection of luxurious provocative t-shirts. Hovering over the line between appropriate and NSFW territory, Ferrari's white tees feature images from his Instagram gallery that have been framed in the layout of the social media platform. With bold black letters, the back design of the clothing boasts "EmanueleFerrariStudio" in all capital letters.
The Italian photographer is the founder of 'Nextdoor Model Magazine' and has built an impressive portfolio for himself with photoshoot work for iD, Nylon and GQ. The luxurious provocative t-shirt collaboration with Luisviaroma is an interesting insight within the development of luxe retailers, that has been set in motion by the emergence of highly sensual haute couture fashion shows.
Photo Credits: Luisaviaroma
What's Driving This Trend
- Provocative Fashion
- Creating luxurious and provocative clothing items that push the boundaries of appropriate fashion.
- Instagram-inspired Designs
- Using the layout and aesthetics of the social media platform as inspiration for fashion designs.
- Collaborations with Influencers
- Partnering with popular photographers and social media influencers to create unique clothing collections.
Who This Affects Most
- Luxury Retail
- Luxury retailers can explore collaborations with photographers and influencers to create provocative and Instagram-inspired fashion lines.
- Fashion Photography
- Fashion photographers can expand their portfolio by collaborating with retailers to design and promote clothing collections.
- Social Media Marketing
- Social media marketing agencies can help brands leverage the Instagram-inspired trend by promoting and creating content around provocative fashion collections.
