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'The Paper Bottle Project' Introduces a Sustainable Replacement for Plastic

 - Mar 29, 2018
References: thedieline
BillerudKorsnäs and Grow launched The Paper Bottle Project to introduce a bio-based paper bottle alternative to wasteful plastic bottles.

The eco paper bottles are made from virgin pulp derived from Scandinavian forests and the design of the physical packaging represents the unique material used in constructing the vessel. The design incorporates elements of the Spruce and Pine trees, creating a harmonious look that tells a story about raw materials, packaging and manufacturing.

The Paper Bottle Project aims to offer a solution to minimize waste and ultimately empower brands and consumers alike to make better choices to support the environment. Each bottle boasts a "grade stamp" that mimics the symbol-based system used in the forest industry to identify the quality of different lumber products.