Encouraging Water Bottles

'Gululu Go' Talks to Kids and Motivates Them to Drink Water

After introducing its gamified water bottle for kids, Gululu is now launching 'Gululu Go' as a more portable version of the drinking vessel with a sound speaker.

The lightweight Gululu Go is touted as an interactive water bottle, as it boasts an integrated virtual pet that turns the task of staying hydrated into a fun game. As kids meet their daily intake goals and talk to their pet companion, they are able to unlock new skills and treasures. To keep track of a child's progress as they play, parents are able to check in via a connected smartphone app.

Drinking water daily essential for maintaining overall health and well-being, and the UK Natural Hydration Council found that if children become dehydrated, their fine motor skills, auditory number span and visual attention can suffer as a result.

Gamified Water Bottles
Developing water bottles with integrated virtual pets and game-like features can motivate kids to drink more water.
Portable Interactive Water Bottles
Creating lightweight and portable versions of interactive water bottles with sound speakers provides on-the-go hydration for children.
Connected Water Bottle Apps
Developing smartphone apps that allow parents to track their child's hydration progress and interact with their virtual pet companion.

Who This Affects Most

Children's Beverage Products
Innovating within the children's beverage industry to create interactive and gamified water bottles that encourage hydration.
Health and Wellness Technology
Integrating technology into water bottles and smartphone apps to track and enhance children's hydration habits for better health and wellbeing.
Portable Drinkware
Designing lightweight and portable water bottles with interactive features to cater to the on-the-go needs of children.
SCORE
6.8 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Millennial
  • Gen X
  • Gen Alpha (primary audience)
POPULARITY
Popularity 99%
Activity 98%
Freshness 8%