Designer Karim Rashid created the new Hip water bottle, a flask-shaped reusable bottle that features a sleek new design.
The slim and lightweight nature of the bottle allows for easy and compact carrying, with an ultra-secure cap lid to ensure no spillage. This new water bottle was made with completely BPA-free materials and a dishwasher-safe design that comes in six colors: blue, black, teal, red, gray and light pink. The designer created these new bottles with the environment in mind -- removing the use of single-serve bottles by creating an easily portable, fun water bottle that will inspire people to carry it around.
With each purchase of the new Hip water bottle by Karim Rashid, access to two days of safe drinking water will be provided to a person in need through a partnership with Water for People.
What's Driving This Trend
- Reusable Water Bottles
- There is an opportunity to disrupt the single-use plastic water bottle industry by creating more stylish and environmentally-friendly reusable options like the Hip water bottle by Karim Rashid.
- Bpa-free Products
- Designers and manufacturers have a chance to replace harmful BPA materials in everyday products with more sustainable and safer options, as seen with the creation of the Hip water bottle.
- Social Impact Consumer Products
- There is increasing consumer demand for companies to not only create innovative products, but also have a positive social impact like the partnership between Karim Rashid and Water for People with each purchase of the Hip water bottle.
Who This Affects Most
- Water Bottle Industry
- The water bottle industry can disrupted by creating more eco-friendly and stylish reusable water bottles like the Hip water bottle to meet consumer demand for sustainability and convenience.
- Consumer Products Industry
- The consumer products industry has the opportunity to innovate by replacing harmful materials like BPA with safer and more sustainable options like the materials used to create the Hip water bottle.
- Social Impact Industry
- The social impact industry can be further integrated into the business models of companies to meet consumer demand for products that not only benefit themselves, but also have a positive impact on others like the collaboration between Karim Rashid and Water for People.
