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Diversified Dairy

As consumers cut out cow's milk, alternative animal milks take their place

Implications - An increased focus on diet has led an increasing amount consumers to rule out ingredients like cow's milk from their diets and explore alternatives. This has given way to not only animal-free alternatives to dairy, but milk products from animals other than cows as well. Touting lower levels of lactose and health benefits that cow's milk doesn't offer, these emerging alternatives appeal to the health-conscious consumer.

Workshop Question - What extreme consumer trends could impact your target demographic over the next few years and how are you adapting to those influences?

SCORE 3.9

Popularity

Activity

Freshness

Megatrends

Patterns

6 Featured, 54 Examples: 70,384 Total Clicks

Date Range: Jun 16 - Jun 18

Trending: This Year and Mild

Consumer Insight Topics: Lifestyle Food Health Drinking

Featured Examples

Camel Milk Cafe Menus - The 'Majlis Dubai' Cafe Serves Products Made With a Cow Milk Alternative

SCORE 4.4

Average 1,298 Clicks Pub: Nov 18, 16

Camel Milk Cafe Menus

The 'Majlis Dubai' Cafe Serves Products Made With a Cow Milk Alternative

It is quite common for people in Dubai to consume camel milk and the Majlis Dubai cafe is entirely themed around this drink. The cafe is the first of its kind and its location, products and design... [More]

Animal Personality Packaging - The 'Meelk' Whole Goat Milk Packaging is Inspired by a Goat's Call

SCORE 3.5

Mild 2,122 Clicks Pub: Jun 15, 16

Animal Personality Packaging

The 'Meelk' Whole Goat Milk Packaging is Inspired by a Goat's Call

Designed by Rodrigo Chiaparini and Mari Silva, the ‘Meelk’ whole goat milk packaging is crafted with the animal in mind to help correlate the product to the real thing. Just as a goat&#... [More]

Alternative Powdered Milks - Desert Farms Offers Freeze Dried Camel Dairy to Add to Beverages

SCORE 2.4

Untested 544 Clicks Pub: Aug 31, 16

Alternative Powdered Milks

Desert Farms Offers Freeze Dried Camel Dairy to Add to Beverages

Desert Farms is a retailer specializing in offering consumers with an alternative dairy beverage sourced from camels, and this powdered milk product makes it incredibly easy for consumers to add to... [More]

Sheep Milk Cafes - Blue River Dairy Specializes in Sheep Milk Food and Beverage Offerings

SCORE 2.4

Untested 253 Clicks Pub: Nov 18, 16

Sheep Milk Cafes

Blue River Dairy Specializes in Sheep Milk Food and Beverage Offerings

‘Blue River Dairy’ is a store and cafe hybrid in Invercargill, New Zealand that only features products made with sheep milks. The cafe chose this theme due to sheep milk’s... [More]

Nutritious Camel Milks - This UK Company Sells Camel Milk as a Nutrient-Rich Dairy Option

SCORE 1.9

Untested 340 Clicks Pub: Sep 9, 16

Nutritious Camel Milks

This UK Company Sells Camel Milk as a Nutrient-Rich Dairy Option

UK Camel Milk is on a mission to change the consumption of dairy products by getting consumers to swap out cow’s milk for a more nutrient-rich option. With a host of healthy benefits, this... [More]

Cultured Artisan Goat Milks - The Coach Farm 'Yo-Goat' Drink is Packed with Nutrients

SCORE 2.6

This Year and Mild 172 Clicks Pub: Jun 30, 18

Cultured Artisan Goat Milks

The Coach Farm 'Yo-Goat' Drink is Packed with Nutrients

Alternative dairy products are gaining popularity amongst consumers seeking a new way to enjoy their favorite flavors, so brands are responding with new options like the Coach Farm ‘Yo-Goat&#... [More]