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SAMPLE CONSUMER INSIGHTS - Subscribe to access 8,236 more

Health-Conscious Child

Brands invite kids to take an active role in their health with products

Implications - Educational, fitness and diet-focused brands are targeting child consumers in an effort to encourage them to think more about how their actions affect their health. Although this can be a tricky area to tread, many brands are doing so successfully by offering streamlined products that introduce concepts in a fun and simple way -- rather than one that verges on dangerous obsession. In addition to promoting a healthy lifestyle that's likely to last through one's adulthood, these efforts show that parents are prioritizing children's overall development, as opposed to specific areas tackled by the education system.
Workshop Question — How can your brand incorporate the lifestyles and needs of unlikely demographics?
3
Score
Popularity
Activity
Freshness
Patterns
Megatrends
6 Featured, 51 Examples:
93,509 Total Clicks
Date Range:
Jun 15 — Nov 16
Trending:
Mild
Consumer Insight Topics:

Featured Examples

Chewable Probiotic Supplements
Chewable Probiotic Supplements
This Raspberry-Flavored Probiotic Supplement is Designed for Kids
Bluebonnet recently expanded its line of children’s products with an easy-to-ingest probiotic supplement. For many children, swallowing pills is both an uncomfortable and unpleasant experience.... MORE
Medical Teaching Toys
Medical Teaching Toys
The Gomo Doll Helps Doctors Teach Kids About Their Ailments
The Gomo doll is a way for doctors to teach ailing children about their illnesses while reducing the amount of anxiety that they feel while in the hospital. To many children, doctors are... MORE
Children's Fitness Wearables
Children's Fitness Wearables
Garmin's Vivofit Jr. is for Kids Ages Four to Nine
Fitness wearables are common and well-received among adults, but the Vivofit Jr is a fitness wearable for a very different demographic: kids. Considering that many of the appealing aspects of a... MORE
Kiddie Protein Bars
Kiddie Protein Bars
The Simply Protein Kids Bar Makes Protein for Kids Accessible & Enjoyable
There is a huge market of protein-packed foods branded for adults, but what about protein for kids? Simply Protein Kids Bars satisfy this void in the market. The snack bars contain about 70 calories,... MORE
Kid-Friendly Probiotic Tablets
Kid-Friendly Probiotic Tablets
These Align Jr. Supplements Come in a Fun Cherry Smoothie Flavor
These probiotic tablets from Meta are a kid-friendly version of its Align Probiotic Supplement for adults. The Align Jr. tablets are specifically formulated to be beneficial and appealing to kids in... MORE
Child-Sized Yoga Mats
Child-Sized Yoga Mats
The SweetLime Yoga Mats Encourage Kids to Practice Yoga
In an effort to help kids develop healthy habits at any early age, two parents from Detroit have launched an Indiegogo campaign for their line of SweetLime yoga mats. The mats not only help... MORE

Related Trend Reports & Custom Market Research

Related Examples

Kid-Friendly Digestive Aids
Kid-Friendly Digestive Aids
The SmartyPants Kids Probiotic Complete Promotes Healthy Digestion
Kid-Friendly Probiotic Powders
Kid-Friendly Probiotic Powders
doTERRA's 'PB Assist Jr' Supports Digestive and Immune Systems
Juice-Infused Yogurt Drinks
Juice-Infused Yogurt Drinks
These Fruity Yogurt Drinks are Being Marketed Towards Kids & Teenagers
Probiotic Fruit Gummies
Probiotic Fruit Gummies
The Tiny Gummies are Made with Active Cultures to Support Digestive Health
Canadiana Yoga Mats
Canadiana Yoga Mats
Lululemon's Limited-Edition Reversible Yoga Mats Celebrate Canadian Scenes
Table Tennis-Teaching Robots
Table Tennis-Teaching Robots
The FORPHEUS Table Tennis Robot Can Analyze and Improve Your Game
Botanical Melon Kombuchas
Botanical Melon Kombuchas
This Fermented Tea Beverage Combines Watermelon Extract and Lavender
Congruous Personal Trainer Apps
Congruous Personal Trainer Apps
The V-Training App Helps Users Find the Right Trainer For Them
Delectable Probiotic Juices
Delectable Probiotic Juices
Tropicana Essentials Probiotics Juices Promise Guaranteed Purity
Children's Language Games
Children's Language Games
Ligumi Play Teaches Children Languages with Augmented Reality Toys
Youth Traffic Apps
Youth Traffic Apps
The Norwegian Traffic Agent Safe Street Design App Utilizes Children's Input
Crystal Growing Kits
Crystal Growing Kits
The Lightsaber Crystal Growing Lab Allows Kids to Create Real Crystals
Interactive Code-Teaching Apps
Interactive Code-Teaching Apps
The Apple Swift Playground App for iPad Expands User Capabilities
Probiotic Breakfast Cereals
Probiotic Breakfast Cereals
This Cereal Breakfast from Ketologie is Branded as 'Noat-Meal'
Probiotic Superfood Popcorn
Probiotic Superfood Popcorn
The 'Activated Superfood Popcorn' Range Offers Healthy Snack Choices
Probiotic Citrus Water
Probiotic Citrus Water
Uncle Matt's Blends Cold-Pressed Citrus Juice with Water
Coding Subscription Sets
Coding Subscription Sets
The 'Kode With Klossy' Box Supports Female Programmer Initiatives
Anti-Extremist Web Content
Anti-Extremist Web Content
AverageMohamed's Social Media 'Counter-Narratives' Can Fight Hate
3D-Printed Anatomy Kits
3D-Printed Anatomy Kits
Researchers are Using Lifelike Models for Medical Teaching
Vitamin-Delivering Fitness Wearables
Vitamin-Delivering Fitness Wearables
STYR Labs' System Tracks Eating and Delivers Nutrition Items
Drinkable Probiotic Yogurts
Drinkable Probiotic Yogurts
Fruzinga's Yogurt Bottles Introduce a New Wave of Functional Dairy
Non-Invasive Diabetes Wearables
Non-Invasive Diabetes Wearables
Glucowear by Malvin Gonzales Checks Glucose Levels Comfortably
Probiotic Puree Popsicles
Probiotic Puree Popsicles
Ruby Rockets are Powered by Fruits, Veggies and Dairy-Free Probiotics
Probiotic Nut Butters
Probiotic Nut Butters
These Healthy Nut Butters are Enriched with Probiotics and Flax
Probiotic Flaxseed Beverages
Probiotic Flaxseed Beverages
Good Karma's Probiotic Range Includes Dairy- and Nut-Free Milk
Pasteurized Probiotic Cheeses
Pasteurized Probiotic Cheeses
This Probiotic Cheese Can Support Healthy Digestion
Ultra-Thin Yoga Mats
Ultra-Thin Yoga Mats
The Travel Mat by Yoga Design Lab Saves Space with a Foldable Design
Two-Person Yoga Mats
Two-Person Yoga Mats
The Pogamat XXL is an Extra Thick Exercise Mat with Space for Two
Instructional Yoga Mats
Instructional Yoga Mats
This Yoga Natural Rubber Mat Features Numbers to Ensure Optimal Placement
Gamified Yoga Mats
Gamified Yoga Mats
This Kids Yoga Mat Turns the Fitness Activity into a Stretching Game
Two-Piece Yoga Mats
Two-Piece Yoga Mats
The KangaMat is a Light and Flexible Travel Yoga Mat System
Children's Fitness Toys
Children's Fitness Toys
The nabi Compete Keeps Kids Active While They Play Challenging Games
Fashionable Fitness Wearables
Fashionable Fitness Wearables
These Bejeweled Bracelets Feature Jawbone's 'Up Move Tracker' Device
Charitable Fitness Bands (UPDATE)
Charitable Fitness Bands (UPDATE)
UNICEF Matches Every 12,000 Steps Walked with Food Aid for Kids
Alignment-Aiding Yoga Mats
Alignment-Aiding Yoga Mats
The Liforme Mat Helps with Alignment in a Yoga Pose Practice
Intergalactic Yoga Mats
Intergalactic Yoga Mats
This Motivational Workout Mat Shares Wisdom from Star Wars Character Yoda
Nutty Streusel Muffins
Nutty Streusel Muffins
This Peanut Butter & Jelly Streusel Muffins Recipe is Quick and Easy
Healthy Bean Brownies
Healthy Bean Brownies
The New Brownies Bites from 'Zemas' Feature an Unexpected Healthy Ingredient
Protein-Packed Smoothies
Protein-Packed Smoothies
B'More Organics' Strawberry Protein Smoothie is Made with Skyr
Pose-Perfecting Yoga Mats
Pose-Perfecting Yoga Mats
The 'Atmananda Yoga Mat' is an Exercise Tool for Improving Alignment
Mediterranean Vegetarian Meatballs
Mediterranean Vegetarian Meatballs
This Lentil Bulgur Meatballs Recipe Makes a Tasty Turkish Dish
Filling Beet Steaks
Filling Beet Steaks
This Refashioned Beef Wellington Recipe is Vegetarian-Friendly
Japanese Rice Burgers
Japanese Rice Burgers
Lotteria's Mongolian Bowl Burger Provides Bites Filled with Carbohydrates
Protein Pancake Mixes
Protein Pancake Mixes
The 'Flapjacked' Pancake Mixes are a Simple High-Protein Breakfast Option
Healthy Gourmet Desserts
Healthy Gourmet Desserts
The Curvy Carrot's Greek Yogurt Brulee is Topped with Fresh Fruit
Protein-Rich Crisps
Protein-Rich Crisps
Simply Protein Chips Are a Low-Calorie, High-Protein Snack
Kid-Focused Yoga Games
Kid-Focused Yoga Games
This Playing Card Deck Features Yoga Poses for Kids
Intelligent Body Monitors
Intelligent Body Monitors
The InBody Band Features More Functions Than Typical Fitness Wearables
Wellness-Tracking Sweat Sensors
Wellness-Tracking Sweat Sensors
The Electrozyme Fitness Wearable Offers More In-Depth Data
Flavored Drinking Straws
Flavored Drinking Straws
Tubulars' Straws Infuse Plain Milk with Tasty Flavors
Gamified Children's Fitness Wearables
Gamified Children's Fitness Wearables
The First Kids Fitness Tracker Encourages Active Playtime