Category
Art & Design
Oven Aesthetics
Trend cluster
Category
Flexible
Endurance
Industrial materials take on more malleability to accommodate today's needs.
3.6
Trend score
Trend
What is the Flexible Endurance trend?
Flexible Endurance: Though first and foremost, construction materials must be durable, architectural needs -- whether they be aesthetic or functional -- call for flexibility as well. As a response, more malleable, yet strong materials are being developed. This pursuit of perfection speaks to the nature of progress in the technology-driven world.
Trend themes
Themes within the Flexible Endurance trend
Three behaviours holding the trend together01
Malleable Materials
The pursuit of flexible yet strong materials continues as more emphasis is on both aesthetic and functional needs.
02
Sustainable Alternatives
Eco-friendly building material gains traction as it is cheaper, stronger and with added benefits such as ease of transport.
03
Computational Design
Collaborative construction through computational design and robot fabrication allows for use of unconventional materials like concrete with sculptural and structural integrity.
Industry implications
What the Flexible Endurance trend means for industry
Where the trend changes the playbookFor
Construction Industry
The construction industry can take advantage of the new malleable materials for a variety of applications.
For
Infrastructure Industry
Infrastructure industry can use sustainable alternatives for cost-effective and stronger construction.
For
Architectural Industry
Architectural industry can explore computational design to collaborate on unconventional structures while utilizing concrete for sculptural and structural integrity.
Workshop question
How can your brand combine the necessity of durable business practices, with the flexibility required in a rapidly changing world?
Trend signals
Trend signals for Flexible Endurance
Trend score 3.6 out of 10, from popularity 37%, activity 64%, freshness 8%.
Popularity37%
Activity64%
Freshness8%
Audience
50%Men
50%Women
- Gen Alpha (not a primary audience)
- Gen Z
- Millennial
- Gen X
- Boomer
Market
North America
Europe
Asia-Pacific
South America
Africa
Evidence
Examples of the Flexible Endurance trend
4 featured examples from Mar 18, 2015 to Oct 24, 2016CategoryArt & Design
Woven Concrete Structures
Weave.X Was Built Through the Use of Computational Design
The architecture industry can leverage the use of computational design and robot fabrication to disrupt traditional building methods and create innovative structures.
CategoryEco
Rollable Cement Alternatives
This Alternative to Cement is Twice as Strong and Easier to Transport
The development of rollable cement alternatives has the potential to disrupt the building materials industry by providing cheaper, stronger, and quicker-to-install solutions.
CategoryArt & Design
Flexible Fiber Seating
The Beton Seating Units Are Made with Glass Fiber-Reinforced Concrete
Opportunity to create innovative seating designs for both indoor and outdoor spaces.
CategoryArt & Design
Twisted Concrete Galleries
This Contemporary Art Center Features Unusual Dimensions
Innovative architects can explore unconventional designs and materials to create stunning and unique structures.
