Architecture

Implications - As consumer demand for corporate social good increases with the rise of Millennial and Gen Z power, construction companies are leveraging their ingenuity to create much needed refuge in developing countries. Architectural projects in these zones demonstrate creativity and adaptability from companies that challenge themselves to build fast, safe and low-cost buildings that, in turn, go a long way towards bringing awareness as well as relief to communities globally. [More]

Implications - Tearing down a historical building is a grave task, but it's impossible to ignore the value of the real estate that those buildings sit upon. Architects and designers cleverly solve the dilemma by inserting contemporary elements into old structures, maintaining historical sites while simultaneously adding and accessing value. This appeals to the desire for vintage charm, while providing the convenience and effectiveness of the modern age. [More]

Implications - Global warming has created unpredictable circumstances in many parts of the world. This creates a need for more adaptable structures; it all begins with industrial materials, and the development of more extreme weather proofing. This adaptability goes beyond the tangible circumstances and materials, and into a need for efficient and effective solutions to global problems. [More]

Implications - Though first and foremost, construction materials must be durable, architectural needs -- whether they be aesthetic or functional -- call for flexibility as well. As a response, more malleable, yet strong materials are being developed. This pursuit of perfection speaks to the nature of progress in the technology-driven world. [More]

Implications - As the modern consumer becomes more fixated on the curation of one's image through social media, many are being enticed by design-led fitness studios that provide an experience that is aesthetically pleasing above all else. This progression demonstrates that those who approach working out more casually are likely to be seduced by aesthetically driven concepts that tap into socially driven extrinsic motivations. [More]

Implications - Visually appealing products and patio sets for outdoor soirees entice consumers to create a personal sanctuary in their own backyards. Millennials prefer at-home entertainment to cut costs and present a personalized flare, while Boomers are more inclined to host gatherings for privatization and relief from overcrowded public venues. This shift in leisure activities speaks to an overall consumer desire for customization and intimacy, regardless of their assigned generation. [More]

Implications - The desire to blend outdoors and indoors is being implemented in a hi-tech, energy efficient way, with the introduction of next-generation thermostats that offer air quality control. In addition to affording added control, these systems demonstrate how nuanced and particular the modern consumer is about the environments they inhabit. [More]

Implications - Natural light has been favored by designers and architects alike for its aesthetic properties and health benefits. In addition to wellness and relaxation, natural light is also being maximized in home and work environments for its ability to increase productivity. In today's high-paced environment, performance is just as, if not more, important to the modern-day consumer as stress relief. [More]

Implications - As environmental concerns continue to influence consumer spending, many designers and architects are blurring the line between natural and man-made in their work. Often serving the purpose of facilitating natural climate control systems or to combat pollution, such structures seek to inspire consumers to live in cooperation with the natural world rather than against it. Related to fears around climate change and the wellness movement, this progression highlights a growing awareness of the role people's surrounding's play in determining quality of life. [More]

Implications - As consumers become more conscious of their consumption, they increasingly consider certification when it comes to purchasing a home. Passively powered or energy-neutral residences are not only more socially responsible; they are also more cost-effective, and it is the reduced expenditure that is driving consumer interest in both clean energy services and eco design. The widespread adoption of new techniques in energy efficiency speak to the rising cost of living and maintenance. [More]