Architecture

Implications - Designers creating micro-climate infrastructure, whether in the form of contained structures or in added features to existing structures, are aiming to promote eco-friendly construction and living. These spaces set a precedent for how the future of design can coincide with solutions to climate change.

Homework Question - How could your brand create micro-climates within its workplace? [More]

Implications - Shipping containers have been serving as an effective eco alternative to housing and retail locations for a while now, and with that, we’re seeing a shift toward the creation of more social, cultural hubs through these sustainable structures. As consumers grow more conscious of environmental initiatives, they’re seeking out more accessible ways to involve themselves, and shipping container communities are popping up to help support that. These communities not only offer elements of retail, but are expanding into nightlife, entertainment and spaces for start-ups as well. The expansion of different businesses in these sustainable spaces speak to the shift in how consumers interact and experience eco living. The community-focus not only encourages consumers to explore and interact with others, but it also allows them to experience eco-friendly initiatives in a much more approachable and experiential way.

Homework Question - How can you create more of a community feel around your current eco initiatives? [More]

Implications - Offering more than just a place for fun and physical activity, modern playgrounds are incorporating art and educational elements to enhance the experience overall. The focus towards more aesthetic architectural designs not only adds visual appeal for kids and adults alike, but the designs are also integrating functional benefits that seek to support things like physical disabilities, socialization and culture. These examples around more thoughtfully designed playgrounds speaks to the need to not only engage children, but engage them with elements that challenge them physically, mentally and culturally as well.

Homework Question - In what way could you be more thoughtful with the way you present your products or services? What added stimulation could you offer? [More]

Implications - As urban environments continue to grow, there is an increased demand for fast and reliable construction to happen at any time; as a result, brands are creating high-tech products to aid current human capabilities. Drones, robotics, and AI are all playing a key role in the progression of the construction industry. This new shift within infrastructure development will allow humans to work alongside technology to create cities of the future in safer environments.

Homework Question - How can your brand adapt more technologies to increase safety and efficiency? [More]

Implications - Architects are creating modular building design concepts that are able to accommodate the needs of the people they're building for, as well as the landscapes that surround them. These concepts have risen out of a need for building cities that are as architecturally functional as they are beautiful, coming on the tails of growing urban populations and the increased need for adaptability as a result.

Homework Question - Where could your brand fit modular design into its product/service or office space? [More]

Implications - More than simply repurposing or revamping old spaces, architects are creating structures that perfectly merge old and new styles that seamlessly coexist with one another, rather than being fully integrated. These structures are able to satisfy a range of architectural preferences while also having the benefit of enhanced multifunctionality.

Homework Question - Conceptualize a mixed-style or mixed-use office space for your company. [More]

Implications - While the use of 3D-printing in architecture and construction isn’t new, it is emerging as a leading source of sustainable building materials. As consumers and companies continue to become more conscientious about the impact of their individual carbon footprint, they are turning to technology to help solve the challenges of transitioning to more sustainable living.

Homework Question - How could your brand utilize technology to become more sustainable? [More]

Implications - In efforts to reduce waste polluting the ocean and other negative impacts that excess consumption can have on the environment, companies are coming up with innovative ways to empower consumers looking to make ethical purchase decisions. Brands reducing harm against wildlife and ecosystems is fundamental in preserving the earth's climate and habitats, and gives consumers more choices in their approach to consuming consciously.

Homework Question - How can your brand make environmentally conscious decisions to positively influence the behavior of consumers? [More]

Implications - Brands are employing illusory designs in their brick-and-mortar spaces in order to enhance the overall customer experience. This shift caters to the consumer preference for experiential retail spaces, while giving brands some flexibility in cost due to the fact that these illusory designs can be constructed without the addition of tech, or entirely new services within stores.

Homework Question - How could your brant employ illusory design in its products or retail spaces? [More]

Implications - As a color, Millennial pink has transcended the aesthetic appeal for more than just its named generation and crossed over into architecture. While pink architecture may not necessarily be new (one simply has to look to the history of pink architecture in areas like the Carribean and Latin America to see this), recent submissions speak to the prioritization of social shareability even in seemingly unlikely industries.

Homework Question - How could your brand adapt to emerging trends in adjacent industries? [More]