Category
Lifestyle
Assisted Choices
Trend cluster
Category
Functional
Fidgeting
Brands are seeking to harness the benefits of distracted fidgeting.
5.7
Trend score
Trend
What is the Functional Fidgeting trend?
Functional Fidgeting: With the need for multitasking at work and in personal lives on the rise, consumers are increasingly distracted and bear more stress as a result. Brands are harnessing the physical expressions of distracted behavior in order to enhance the focus of workers, resulting in increased productivity and short-term decreases in anxiety. This pattern is a reactionary response to the expanding responsibilities that consumers have, as well as the increasing number of platforms through which those responsibilities must be realized.
Trend themes
Themes within the Functional Fidgeting trend
Three behaviours holding the trend together01
Functional Fidgeting
Brands are utilizing physical expressions of distracted behavior to enhance the focus of workers.
02
Adult-Oriented Fidget Toys
New luxury fidget toys are being created to offer a more adult-oriented and sophisticated version.
03
Education Through Fidgeting
Fidget toys are incorporating elements of education to offer a visual experience for the user.
Industry implications
What the Functional Fidgeting trend means for industry
Where the trend changes the playbookFor
Office Supplies
The trend of functional fidgeting paves the way for producers of office supplies to innovate and expand their product lines.
For
Toy Manufacturing
The increasing demand for adult-oriented fidget toys creates a new market for toy manufacturers to explore.
For
Education
The education sector can look into incorporating fidget toys into their curriculums to provide their students with tactile and interactive experiences.
Workshop question
How can you alleviate the productivity guilt of the modern consumer?
Trend signals
Trend signals for Functional Fidgeting
Trend score 5.7 out of 10, from popularity 87%, activity 75%, freshness 8%.
Popularity87%
Activity75%
Freshness8%
Audience
50%Men
50%Women
- Gen Alpha
- Gen Z
- Millennial
- Gen X
- Boomer
Market
North America
Europe
Asia-Pacific
South America
Africa
Evidence
Examples of the Functional Fidgeting trend
5 featured examples from Sep 3, 2016 to May 9, 2017CategoryLife-Stages
Luxury Metal Fidget Toys
The Massdrop x RAMA WORKS S01 Remedy Spinner Toys Keep Users Focused
Exploring new opportunities to create fidget toys for adults that offer a unique sensory experience.
CategoryLife-Stages
Professional Focus-Oriented Toys
The 'Sphidget' Spinner Toy Offers Something to Fidget With
Office supply companies can tap into the trend of focus-oriented toys to offer new, creative products for professionals.
CategoryArt & Design
Dictionary Stress Balls
The 'Random' Squeeze Ball Relieves Stress and Offers a Visual Experience
Office supplies industry can capitalize on the demand for stress relief tools by offering word-embedded stress balls.
CategoryArt & Design
Concentration-Enhancing Toys
This Desk Toy Gives People Something to Do While Trying to Focus
Disruptive innovation opportunity for toy manufacturers to create unique fidget toys for workspace productivity.
CategoryTech
Magnetically Charged Pens
'Quotidian Pen' Incorporates Magnetic Propulsion Technology
The stationery industry can explore the incorporation of magnetic propulsion technology into their product lines, creating pens with a distinctive appeal.
