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Top 100 Fashion Photography Trends in 2017

From Vampy Film Fashion to Androgynous Denim Lookbooks

— January 27, 2018 — Marketing
The top fashion photography trends in 2017 prioritize themes that are simple, authentic, minimalist and above all, nostalgic.

Although the world of fashion frequently looks to the past for inspiration, 2017 in particular has seen a revival in 80s culture, propelled by series like Stranger Things and classic movie remakes. This influence can be seen in everything from Bella Hadid's editorial for 032c Magazine and Nattofranco's most recent collection to 'The Ritz' fashion story from The Ones 2 Watch.

A sweeping minimalist movement has inspired consumers over the past few years, which is being continued by creations such as the monochromatic 2017 Spring/Summer collection from Japan's undecoratedMAN and one of the latest pared-down John Elliott lookbooks. As well as showing a keen interest in minimalist fashion, consumers are also looking for a designer's ideas to be presented in an uncluttered, clean way that conveys a sense of visual peace.
6.2
Score
Popularity
Activity
Freshness
100
Disturbing Menu-Inspired Portraits
Disturbing Menu-Inspired Portraits
Robbie Postma and Robert Harrison Created Artful Food Portraits
<
99
Eccentric Thai Fashion
Eccentric Thai Fashion
The New BOYPLAIN Lookbook Features Pajamas, Business Wear and More
<
98
Celebrity-Made Athleisure Fashion
Celebrity-Made Athleisure Fashion
The New Daya by Zendaya Collection is Fashionably Comfortable
<
97
Portrait-Paired Couture
Portrait-Paired Couture
The Fall/Winter Prada Campaign Shows Models from Two Different Angles
<
96
Ice Cream Fashion Campaigns
Ice Cream Fashion Campaigns
This New Moschino Campaign Was a Collaborative Effort with Magnum
<
95
90s-Influenced Leisurewear
90s-Influenced Leisurewear
The New Married to the Mob and FILA Line Features Bold Orange Colorways
<
94
Vivid Tokyo Streetwear Lookbooks
Vivid Tokyo Streetwear Lookbooks
The New SAYHELLO Collection Was Highlighted with Stylized Imagery
<
93
Tough 90s-Inspired Lookbooks
Tough 90s-Inspired Lookbooks
The New OBEY WOMENS Capsule Collection Was Lensed with Attitude
<
92
Vivid Gentlemanly Apparel
Vivid Gentlemanly Apparel
The New Thom Browne Collection Boasts Playful Colorways and Classic Cuts
<
91
Female-Focused Streetwear Introductions
Female-Focused Streetwear Introductions
Wasted Paris Recently Launched Its First Line for Women
<
90
Unconventionally Layered Lookbooks
Unconventionally Layered Lookbooks
LIFUL's Line Was Promoted with Shots That Show Its Versatility
<
89
Simplistic Tropical Lookbooks
Simplistic Tropical Lookbooks
The New John Elliott Collection Was Presented in a Seasonal Fashion
<
88
Modern Globalization-Inspired Streetwear
Modern Globalization-Inspired Streetwear
The New Private Policy Collection is Titled 'Polycephaly'
<
87
Fashionable High Schooler Editorials
Fashionable High Schooler Editorials
The New Fear of God Collection Was Inspired by Unique Teens
<
86
Stretch Mark-Exposing Fashion Ads
Stretch Mark-Exposing Fashion Ads
These Unedited ASOS Images Speak to the Body Positive Movement
<
85
Lavish Patterned Lookbooks
Lavish Patterned Lookbooks
The Mary Katrantzou Pre-Fall 2017 Catalog Highlights Dynamic Textiles
<
84
Elegant Urban Menswear
Elegant Urban Menswear
This New Collection from the Kooples Features a Variety of Different Styles
<
83
Dachshund-Heavy Lookbooks
Dachshund-Heavy Lookbooks
The New Thom Browne Collection Features the Designer's Dog Hector
<
82
70s-Themed Beauty Portraits
70s-Themed Beauty Portraits
Agustina Rodriguez' The Ones 2 Watch Exclusive is an Ode to the 70s
<
81
Japanese Punk Fashion
Japanese Punk Fashion
The New Spring/Summer Undercover Series Takes Cues from Vintage Punk Looks
<
80
Functional Menswear Editorials
Functional Menswear Editorials
'The Block' Series for The Ones 2 Watch Spotlights Rugged Outerwear
<
79
Teen Novel-Inspired Editorials
Teen Novel-Inspired Editorials
The New ROKIT Campaign Takes Cues from S.E. Hinton's the Outsiders
<
78
Reimagined Basics Editorials
Reimagined Basics Editorials
The New Opening Ceremony Collection Was Promoted with Modern Images
<
77
Glamorous Grunge Fashion
Glamorous Grunge Fashion
The New Alexander Wang Pre-Fall Collection Was Released with an Editorial
<
76
Color-Saturated Runway Shows
Color-Saturated Runway Shows
The New MSGM Collection Was Presented During Milan Fashion Week
<
75
Understated Street Style Portraits
Understated Street Style Portraits
This Men's Fashion Editorial Spotlights Monochromatic Casuals
<
74
Youthfully Eccentric Editorials
Youthfully Eccentric Editorials
The Ones 2 Watch 'Never Promise Me' Series is Casually Clothed
<
73
Collage Sneaker Campaigns
Collage Sneaker Campaigns
OVERKILL & FRUITION Launched an Artful Editorial to Promote Its New Line
<
72
Elegant Avant-Garde Fashion
Elegant Avant-Garde Fashion
The New Balenciaga Line Features Modern Styles and Odd Accessories
<
71
Feminine Taped Logo Streetwear
Feminine Taped Logo Streetwear
The New Nicce Collection Features Stylish Body Suits and Swimwear
<
70
Retro-Psychedelic Japanese Fashion
Retro-Psychedelic Japanese Fashion
The New Needles Collection is Full of Statement Vintage Looks
<
69
Rebellious Surfwear Editorials
Rebellious Surfwear Editorials
'The Last of the Beach Bums' Editorial Celebrates Oceanside Style
<
68
80s Magazine-Inspired Fashion
80s Magazine-Inspired Fashion
Graphics in the Nattofranco Collection Look Like Magazine Cutouts
<
67
Retro Girl Gang Editorials
Retro Girl Gang Editorials
Highs and Lows Recently Debuted Its Spring/Summer Campaign
<
66
Men's Couture Streetwear
Men's Couture Streetwear
The Fall/Winter Louis Vuitton Collection Was Presented with Supreme
<
65
Candid Street Style Editorials
Candid Street Style Editorials
'Take the Heat Off Me' Spotlights Patterned Wardrobe Picks
<
64
Parisian Grunge-Inspired Fashion
Parisian Grunge-Inspired Fashion
The New Faith Connexion Collection Combines Retro Influences
<
63
Retro Basketball-Inspired Fashion
Retro Basketball-Inspired Fashion
Urban Outfitters and FILA Teamed Up for an Exclusive Collection
<
62
Candid Street Style Editorials
Candid Street Style Editorials
The Ones 2 Watch 'Big Youth' Story Boasts Young and Carefree Looks
<
61
Cynical Montréal Streetwear
Cynical Montréal Streetwear
Atelier New Regime's Line is Full of Color and Statement Graphics
<
60
Simplified Women's Streetwear
Simplified Women's Streetwear
The New KITH Women Collection Features Simple Colorways and Branding
<
59
Female Unity-Inspired Editorials
Female Unity-Inspired Editorials
The New P.A.M. Campaign is Dubbed 'Women are the Future'
<
58
Historical Streetwear Campaigns
Historical Streetwear Campaigns
The Stussy Fall Campaign Features Three Decade-Old Photographs
<
57
Sporty Pastel Streetwear
Sporty Pastel Streetwear
The New Palace Collection Features Various Summer-Ready Looks
<
56
Opulent Floral Headpieces
Opulent Floral Headpieces
Beauty Scene's Whimsical Exclusive is Lensed by Daniel Martinez Guillen
<
55
Nouveau Punk Editorials
Nouveau Punk Editorials
Vogue Japan's 'Time to Party' Story Boasts Vivid Beauty and Wardrobe Picks
<
54
Tropical 70s-Inspired Streetwear
Tropical 70s-Inspired Streetwear
The New OBEY WOMENS Line Was Promoted with a Colorful Lookbook
<
53
Freedom-Inspired Fitness Gear
Freedom-Inspired Fitness Gear
The New Stella Mccartney Adidas Campaign Features Energetic Imagery
<
52
Demonstrative Streetwear Lookbooks
Demonstrative Streetwear Lookbooks
This Bodega Editorial Features a Blend of Modern Japanese Looks
<
51
Faded Denim Editorials
Faded Denim Editorials
The New THRILLS Collection Consists of Looks for Both Men and Women
<
50
90s New York-Centered Editorials
90s New York-Centered Editorials
Tavia Bonetti and Blondey McCoy Functioned as adidas' Muses
<
49
Elegant Celebrity Offspring Editorials
Elegant Celebrity Offspring Editorials
This Vogue Italia Campaign Features Lily-Rose Depp
<
48
Swimwear-Heavy Athleisure Lookbooks
Swimwear-Heavy Athleisure Lookbooks
Frankie Collective Launched a New Lookbook in Time for Spring
<
47
Androgynous Couture Lookbooks
Androgynous Couture Lookbooks
The New Gucci Resort Collection Features Obscure Cuts and Colorways
<
46
Overtly Minimalist Menswear
Overtly Minimalist Menswear
This undecoratedMAN Collection Consists of Classic Monochrome Looks
<
45
Author-Inspired Graphic Apparel
Author-Inspired Graphic Apparel
The New Sasquatchfabrix. Collection Features a Range of Artwork
<
44
Vintage-Inspired Seoul Streetwear
Vintage-Inspired Seoul Streetwear
thisisneverthat Recently Unveiled Its New Fall/Winter Collection
<
43
Luxe Nightclub-Inspired Fashion
Luxe Nightclub-Inspired Fashion
The New Versus Versace Line Boasts Dark Futuristic Looks
<
42
International Streetwear Lookbooks
International Streetwear Lookbooks
This Places + Faces Editorial Was Shot in Multiple Cities
<
41
Modern Hiking-Inspired Streetwear
Modern Hiking-Inspired Streetwear
Pharrell and adidas Originals Unveiled the Fall/Winter Hu Line
<
40
Fantastical Designer Fashion
Fantastical Designer Fashion
The New Christian Dior Collection Features Elaborate Flowing Looks
<
39
Geometric Menswear Designs
Geometric Menswear Designs
44Studio's Spring/Summer Lookbook Was Shot by Gorka Postigo
<
38
Low-Fi Streetwear Lookbooks
Low-Fi Streetwear Lookbooks
Photographer Sara Sani Lensed Model Irene Guarenas in Stussy Apparel
<
37
Seductive Mechanic Editorials
Seductive Mechanic Editorials
Hailey Baldwin Wears Branded Denim Ensembles This New GUESS Campaign
<
36
Vivid Co-Branded Basketball Courts
Vivid Co-Branded Basketball Courts
Nike and Pigalle Designed a Stunning Geometric Basketball Court
<
35
Mystical Menswear Editorials
Mystical Menswear Editorials
Michael Furlonger's 'COLD' Editorial Highlights Conceptual Makeup
<
34
Vibrant Prop-Centered Portraits
Vibrant Prop-Centered Portraits
Agata Wolanska's Retro Images Boldly Incorporate Objects
<
33
Contemptuous Pastel Streetwear
Contemptuous Pastel Streetwear
The New Lazy Oaf Collection Features Cynical Graphics
<
32
Australian Streetwear Editorials
Australian Streetwear Editorials
This Stussy Australia Lookbook Features Models in Urban Settings
<
31
Layered Retro Apparel
Layered Retro Apparel
The Ones 2 Watch 'Victim of a Foolish Heart' Story is 70s-Themed
<
30
Conceptual Tattoo Photography
Conceptual Tattoo Photography
The Ones 2 Watch 'Cold at Heart' Editorial is Artistically Inked
<
29
Disney Princess-Inspired Streetwear
Disney Princess-Inspired Streetwear
This New Disney and Local Heroes Collection Powerful Graphics
<
28
Androgynous Denim Lookbooks
Androgynous Denim Lookbooks
The New Acne Studios Collection Was Photographed by Collier Schorr
<
27
Soviet-Inspired Sportswear
Soviet-Inspired Sportswear
Gosha Rubchinskiy and adidas Football Joined to Create a New Series
<
26
Lavish 80s-Inspired Fashion
Lavish 80s-Inspired Fashion
'The Ritz' Editorial Spotlights Updated Versions of Retro Fashions
<
25
Summery Vintage-Inspired Streetwear
Summery Vintage-Inspired Streetwear
A New Billionaire Boys Club Collection Was Dropped for Summer
<
24
Monotone Scandinavian Fashion
Monotone Scandinavian Fashion
The New COS Campaign Highlights Simplistic Statement Looks
<
23
90s-Inspired Winterwear
90s-Inspired Winterwear
The New Palace Winter Collection is Full of Bold Patterns and Colors
<
22
Technology-Inspired Fashion
Technology-Inspired Fashion
Brashy's 'Obscure Waves' Editorial Highlights Futuristic Styles
<
21
Made-to-Measure Fashion
Made-to-Measure Fashion
Calvin Klein Will Be Extending Its Celebrity Services to the Public
<
20
South African Fashion Campaigns
South African Fashion Campaigns
The Spring/Summer Alexander Wang Promotions Feature Die Antwoord
<
19
Vampy Film Fashion
Vampy Film Fashion
The Ones 2 Watch 'Let the Right One In' Series Boasts a Movie Inspiration
<
18
Bohemian-Inspired High Fashion
Bohemian-Inspired High Fashion
The New Gucci Pre-Fall Collection Boasts Statement Embroidery
<
17
Preppy Streetwear Editorials
Preppy Streetwear Editorials
Nautica and Urban Outfitters Launched a New Line for the Fall/Winter
<
16
Fur-Heavy Swedish Fashion
Fur-Heavy Swedish Fashion
The Pre-Fall Acne Studios Collection Features Long Furry Coats and Bags
<
15
Youthfully Eclectic Editorials
Youthfully Eclectic Editorials
The Ones 2 Watch 'Everybody Loves The Sunshine' Series is Vibrant
<
14
New York Streetwear Lookbooks
New York Streetwear Lookbooks
This Stussy Editorial is Centered Around Different Parts of New York
<
13
Parisian South Korean Fashion
Parisian South Korean Fashion
The New Andersson Bell Lookbook Was Dubbed 'Un Jour à Paris'
<
12
Barbie Doll-Inspired Editorials
Barbie Doll-Inspired Editorials
The New Flaunt Campaign Features a Plastic-Looking Kylie Jenner
<
11
Sultry Retro-Inspired Editorials
Sultry Retro-Inspired Editorials
Bella Hadid Was Collier Schorr's Muse for 032c Magazine
<
10
Revitalized Feminine 90s Fashion
Revitalized Feminine 90s Fashion
New Juicy Couture Apparel Will Be Available Form Urban Outfitters
<
9
Socialite-Starring Swimsuit Editorials
Socialite-Starring Swimsuit Editorials
Kylie Jenner Was a Muse in GQ Germany's August Issue
<
8
Iconic 90s Fashion Editorials
Iconic 90s Fashion Editorials
This New Fear of God Editorial Takes Cues from 'Grunge & Glory'
<
7
Alternative Street Style Portraits
Alternative Street Style Portraits
The Ones 2 Watch 'Feel It' Series Highlights Punk-Themed Looks
<
6
Abandoned Celebrity Ranch Photography
Abandoned Celebrity Ranch Photography
Michael Jackson's Neverland was Lensed by Four Photographers
<
5
90s-Inspired Korean Fashion
90s-Inspired Korean Fashion
vivastudio's 'GROUNDED' Collection Features Rock Star-Inspired Styles
<
4
Athletic Panther-Paired Editorials
Athletic Panther-Paired Editorials
Cara Delevingne Posed with a Panther for PUMA's DO YOU Campaign
<
3
Naturally Imperfect Swimsuit Ads
Naturally Imperfect Swimsuit Ads
This Lane Bryant Ad Shows Plus-Size Model Denise Bidot Unedited
<
2
Vibrantly Dreamy Poolside Editorials
Vibrantly Dreamy Poolside Editorials
The 'Dreamer Pool' Editorial is Both Vintage and Elegant
<
1
Sultry Tennis Star Editorials
Sultry Tennis Star Editorials
The New Sports Illustrated Cover Features the Iconic Serena Williams
<