French fashion retailer The Kooples recently launched Alexandre Elicha's Spring/Summer 2018 collection.
To promote the many different styles that make up the drop, The Kooples lensed an editorial to go along with, which spotlights a series of male models who pose in the vivid ensembles against a clean white backdrop to draw more attention to the individual garments. Included in the collection are grungy leather jackets, tapered shorts and trousers, bombers that are covered in futuristic geometric patterns, simple tees, button-up shirts that boast whimsical artwork, joggers, distressed jeans, and more.
With such an eclectic combination of styles, The Kooples' new drop has looks that suit virtually any aesthetic. The designer explained the collection by saying, "It’s a bad boy look with urban elegance."