For GQ Germany's August 2017 issue, Kylie Jenner posed in a series of shots for a short editorial that focused on minimalist and summery looks.
The editorial was lensed by photographer and director Mike Rosenthal, who has an impressive portfolio of work with celebrities who come from all over the film and music industries. The shots that focus on the young socialite are set in a luxurious poolside resort, however she tends to pose indoors, where she's shown leaning against simplistic walls or sitting up in bed.
To maintain the minimalist look that the setting provides, GQ Germany shows Jenner in neutral-toned swimsuits and lingerie -- making for a soft look that draws more attention to her natural look.
Image Credit: Mike Rosenthal
What's Driving This Trend
- Minimalist Swimwear
- Opportunity for brands to create swimwear that features minimalist designs and neutral tones, similar to the ones showcased in GQ Germany's editorial with Kylie Jenner.
- Celebrity Editorials
- Opportunity for magazines and brands to collaborate with celebrities for fashion editorials, showcasing their style and influencing trends.
- Luxury Resort Fashion
- Opportunity for brands to create fashion pieces inspired by luxury resort settings, catering to consumers looking for sophisticated and glamorous vacation attire.
Who This Affects Most
- Fashion
- The fashion industry can take inspiration from GQ Germany's editorial to create minimalist swimwear and luxury resort fashion.
- Media and Publishing
- Magazines and online publications can collaborate with celebrities to showcase their style and create compelling editorials.
- Travel and Hospitality
- Luxury resorts and hotels can use the concept of luxury resort fashion to offer curated fashion experiences and attract sophisticated travelers.
