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Top 100 Celebrity Trends in 2017

From Actor Offspring Editorials to Socialite-Branded Workouts

— January 28, 2018 — Pop Culture
Included in these 2017 celebrity trends are a wide range of campaigns, products, programs and more that boast well known faces, which prompt consumers who consider themselves to be fans to take a keen interest.

One notable inclusion is the Sports Illustrated cover that features tennis legend Serena Williams on the stunning Turks and Caicos beach. The images, which were captured by Emmanuelle Hauguel, were taken after Williams won the Australian Open, when she beat her sister Venus, as well as Mirjana Lucic-Baroni.

Another prominent campaign was Billboard's 'Love Letters to the LGBTQ Community,' which was created in celebration of Pride Month. The project enabled celebrities to pen open letters to the community to show their support, with names like Britney Spears, Celine Dion, Halsey, and Jennifer Lopez taking part. In addition, other influential figures like Chelsea Handler and Senator Elizabeth Warren showed their support as well.
4.3
Score
Popularity
Activity
Freshness
99
Celebrity-Starring Fairy Tale Ads
Celebrity-Starring Fairy Tale Ads
Nicki Minaj and Jesse Williams Star in H&M's "A Magical Holiday"
<
98
Bold Singer-Starring Makeup Campaigns
Bold Singer-Starring Makeup Campaigns
This New Makeup Forever Campaign Features R&B Star Kehlani
<
97
Virtual Soda Sponsorships
Virtual Soda Sponsorships
Coke and FIFA Partnered to Promote Soda on a Virtual Pitch
<
96
Oscar-Winner Magazine Editorials
Oscar-Winner Magazine Editorials
GQ Features 'Moonlight' Star Mahershala Ali on its July Cover
<
95
Star-Backed Political Ads
Star-Backed Political Ads
This W Magazine Campaign Shows Celebrities Singing 'I Will Survive'
<
94
Motherhood-Celebrating Apparel Ads
Motherhood-Celebrating Apparel Ads
Gap's 'Mama Said' Ad Stars a Lesbian Couple and Their Children
<
93
Interactive Songstress Apps
Interactive Songstress Apps
Taylor Swift's The Swift Life App Helps Fans Connect with the Star
<
92
Rapper Word Game Apps
Rapper Word Game Apps
'Slang N’ Friendz' is a Word Game App Backed by Ludacris
<
91
LGBTQ-Celebrating Love Letters
LGBTQ-Celebrating Love Letters
Billboard's 'Love Letters to the LGBTQ Community' Mark Pride Month
<
90
360-Degree Closet Tours
360-Degree Closet Tours
Vogue's Tour of Kendall Jenner's Closet is Powered by Google Daydream
<
89
Veggie-Promoting Rapper Ads
Veggie-Promoting Rapper Ads
This D.R.A.M. & PETA Commercial Encourages Viewers to Eat Their Greens
<
88
Rapper-Led Career Workshops
Rapper-Led Career Workshops
Big Sean's 'Mogul Prep' Initiative Aims to Decrease Unemployment Rates
<
87
Musician-Dedicated Color Hues
Musician-Dedicated Color Hues
Love Symbol #2 is an Official Shade of Purple Dedicated to Prince
<
86
Energetic Mascara Campaigns
Energetic Mascara Campaigns
This Rimmel Ad Features Cara Delevingne and a Crew of Dancers
<
85
Revealing Socialite Reality Shows
Revealing Socialite Reality Shows
The New Life of Kylie Show Delves into the Life of Kylie Jenner
<
84
Branded Environmental Awareness Songs
Branded Environmental Awareness Songs
100 Years by Pharrell Williams is Set to Be Released in 2117
<
83
Actor-Identifying Computer Extensions
Actor-Identifying Computer Extensions
WhatsHisFace Will Identify the Faces of Netflix Actors
<
82
Honorary Musician Postage Stamps
Honorary Musician Postage Stamps
The Limited-Edition David Bowie Special Stamps are Commemorative
<
81
Celebrity Shark Attack Commericals
Celebrity Shark Attack Commericals
Musician Seal is Eaten by a Shark in This New 'Shark Week' Ad
<
80
Celebrity-Hosted Boy Band Competitions
Celebrity-Hosted Boy Band Competitions
Contestants on ABC's 'Boy Band' Will Compete for Stardom
<
79
Pro-Immigration Fashion Campaigns
Pro-Immigration Fashion Campaigns
This W Magazine Video Shows That Many Celebrities are Immigrants
<
78
Civil Unrest Ad Spots
Civil Unrest Ad Spots
Pepsi and Kendall Jenner's New Commercial Uses Activism to Sell Soft Drinks
<
77
Exclusive Dual-Function Blushes
Exclusive Dual-Function Blushes
The New Lolita Makeup from Kat Von D Works for the Cheeks and Eyes
<
76
Unconventional Popstar Emojis
Unconventional Popstar Emojis
Lady Gaga Fans are Now Able to Use GAGAmoji to Express Themselves
<
75
Speedy Celebrity Workouts
Speedy Celebrity Workouts
This Kendall Jenner Workout Only Takes 11 Minutes to Complete at Home
<
74
Celebrity Recognition Apps
Celebrity Recognition Apps
WhoCamera is the Shazam of Celebrities
<
73
Boy Band-Inspired Cosmetics
Boy Band-Inspired Cosmetics
Lottie London's 'Blush Crush' Shades are Named After Heartthrobs
<
72
Celebrity Fast Food Campaigns
Celebrity Fast Food Campaigns
Rapper Ice-T and Sonic are Promoting a New Frozen Drink Menu
<
71
Pride-Celebrating Sneaker Ads
Pride-Celebrating Sneaker Ads
Miley Cyrus Stars in Converse's Pride Month Campaign
<
70
Actor-Owned American Meaderies
Actor-Owned American Meaderies
The All-Wise Meadery in NYC is Owned by Dylan Sprouse
<
69
Vlogger-Starring Beauty Campaigns
Vlogger-Starring Beauty Campaigns
Chinese Vlogger Papi Jiang is Set to Star in a Lily & Beauty Ad
<
68
Reality Show Food Trucks
Reality Show Food Trucks
The 'Fear Factor' Food Truck Was Handing Out Possum Skewers in Australia
<
67
Cartoon Cat Dates
Cartoon Cat Dates
Sanrio is Rewarding Crowdfunding Supporters with Hello Kitty Dates
<
66
Popstar Highlighter Launches
Popstar Highlighter Launches
Rihanna Shared the News of Her Own Highlighter with Fenty Beauty
<
65
Socialite Eyewear Collections
Socialite Eyewear Collections
Khloe Kardashian’s Koko Sunglasses Line Offers Colorful Aviators
<
64
Celebrity Couple-Made Kid's Clothing
Celebrity Couple-Made Kid's Clothing
Kim and Kanye's Kids Supply Brand Launched Its First Line
<
63
Rapper-Revitalized Suede Boots
Rapper-Revitalized Suede Boots
These Classic Clarks Boots Were Adapted with Drake's OVO Branding
<
62
Celebrity Songstress-Inspired Beers
Celebrity Songstress-Inspired Beers
Bïeryoncé is Offered Through Brooklyn's Female-Owned Brewery
<
61
Songstress-Made Bejeweled Heels
Songstress-Made Bejeweled Heels
Rihanna and Manolo Blahnik are Releasing the 'Wild Thoughts' Heels
<
60
Expanded Furry Sandal Ranges
Expanded Furry Sandal Ranges
Rihanna and Puma are Releasing Three New Colorways of the Fur Slides
<
59
Crude Celebrity Mother Commercials
Crude Celebrity Mother Commercials
The #HBOlikeamother Campaign Features Celebrities' Moms
<
58
Celebrity Vacation-Inspired Makeup
Celebrity Vacation-Inspired Makeup
Kylie Jenner's New Vacation Edition is Full of Shimmery Shades
<
57
Pop Legend Streetwear
Pop Legend Streetwear
Supreme Will Be Launching a Michael Jackson Collection in the Future
<
56
Celebrity Identity Politics Art
Celebrity Identity Politics Art
Solange Knowles Created Interactive Art for Tate Modern's Website
<
55
Dreamy Singer-Inspired Social Filters
Dreamy Singer-Inspired Social Filters
The Lana Del Rey Filter on Snapchat Features a Flower Crown
<
54
Expanded Celebrity Skincare Lines
Expanded Celebrity Skincare Lines
Madonna's MDNA Collection Will Soon Be Available in the USA
<
53
Edgy Patchouli Perfumes
Edgy Patchouli Perfumes
Kat Von D's Sinner Perfume Has Notes of Cool Spices
<
52
Actor-Honoring Activity Books
Actor-Honoring Activity Books
'Do I Hate Being Right All the Time' is Jeff Goldblum-Themed
<
51
Socialite Swimwear Expansions
Socialite Swimwear Expansions
The New Kendall + Kylie Swimwear Line Includes a Total of 23 Pieces
<
50
Artist-Run Interfaith Pop-Ups
Artist-Run Interfaith Pop-Ups
Miranda July is Opening a Secondhand Shop in Selfridges
<
49
Socialite Wisdom Phone Cases
Socialite Wisdom Phone Cases
This Kylie Jenner Case References Her "Like Realizing Stuff" Quote
<
48
Celebrity Award Show Photography
Celebrity Award Show Photography
These Golden Globes Portraits Were Lensed by Mert and Marcus
<
47
Sleek Electric Blue Sneakers
Sleek Electric Blue Sneakers
The Curry 3ZERO Was Made in Preparation of the NBA Playoffs
<
46
Minimalist Celebrity Fitness Apparel
Minimalist Celebrity Fitness Apparel
The New Ivy Park Collection from Beyoncé Features Clean Looks
<
45
Socialite Sister Makeup Collections
Socialite Sister Makeup Collections
Kylie and Khloe are Teaming Up to Launch a New Koko Kollection
<
44
Ice Cream-Emblazoned Sneakers
Ice Cream-Emblazoned Sneakers
These Gucci Mane Sneakers Feature the Rapper's Iconic Ice Cream Cone
<
43
Social Media Movie Concepts
Social Media Movie Concepts
Rihanna and Lupita Nyong'o Will Star in a Movie Based on a Tumblr Post
<
42
Exclusive Mugshot Merchandise
Exclusive Mugshot Merchandise
Rapper Travis Scott Released a New T-Shirt with His Mugshot on It
<
41
Rapper Ridesharing Icons
Rapper Ridesharing Icons
This Lyft Code Plasters Cardi B's Face and Nail Art All Over The App
<
40
Celebrity Online Shopping Apps
Celebrity Online Shopping Apps
Kim Kardashian's 'Screenshop' Helps People Shop with Social Media
<
39
Pop Star Game Characters
Pop Star Game Characters
Ariana Grande's 'DW' Will Be in the Upcoming Final Fantasy Mobile Game
<
38
Toronto Foodie Phone Cases
Toronto Foodie Phone Cases
This Collection From Toronto's Finest Includes a Drake iPhone Cover
<
37
Meme-Friendly Automotive Pitchmen
Meme-Friendly Automotive Pitchmen
Chuck Norris and Fiat Professional are Joining Forces on New Ads
<
36
Singer-Designed Headwear Lines
Singer-Designed Headwear Lines
Rihanna Recently Dropped a New Series of PUMA Accessories
<
35
Novelty Avocado Pool Floats
Novelty Avocado Pool Floats
BigMouth Inc's Instagrammable Pool Float is Targeted at Millennials
<
34
Miniature Singer Figurines
Miniature Singer Figurines
This Pharrell Williams Action Figure Looks Just Like the American Star
<
33
Artful Zine Clothing Lines
Artful Zine Clothing Lines
FKA Twigs Released the Second Edition of Her Online Zine 'Avantgarden'
<
32
Celebrity MUA Collections
Celebrity MUA Collections
Kardashian Makeup Artist Joyce Bonelli is Launching Her Own Line
<
31
Iconic Rapper-Emblazoned Streetwear
Iconic Rapper-Emblazoned Streetwear
The Rumored Nas and Supreme Collection Was Recently Leaked
<
30
Socialite Classroom Collections
Socialite Classroom Collections
Kim Kardashian Released a Series of Cheeky School Supplies
<
29
Star-Studded AR Magazines
Star-Studded AR Magazines
W Magazine Utilizes AR to Bring Katy Perry's Image to Life
<
28
Empowering Celebrity Tree Toppers
Empowering Celebrity Tree Toppers
Women To Look Up To Transformed Powerful Women into Tree Toppers
<
27
70s-Inspired Music Video Merchandise
70s-Inspired Music Video Merchandise
Selena Gomez Launched New Apparel to Promote 'Bad Liar'
<
26
Interactive Inclusive Museums
Interactive Inclusive Museums
This Museum Celebrates All Forms of American Writing
<
25
Celebrity Sneaker Editorials
Celebrity Sneaker Editorials
Bella Hadid Models Nike's Retro Cortez Sneakers in This New Ad
<
24
Ballet-Inspired Sneakers
Ballet-Inspired Sneakers
The New Creepers from Fenty Puma and Rihanna Look Like Ballet Slippers
<
23
Fishnet-Integrated Denim
Fishnet-Integrated Denim
The New Good American Collection Often Features the Mesh-Like Material
<
22
Philanthropic Puberty Campaigns
Philanthropic Puberty Campaigns
Celebs are Posting Awkward Teenage Photos for Puerto Rico Relief
<
21
Co-Branded Rapper Swimwear
Co-Branded Rapper Swimwear
The New A$AP Rocky and GUESS Collection is Themed Around Candy
<
20
Illusionary Transparent Bodysuits
Illusionary Transparent Bodysuits
Katy Perry's Illusion Mesh Glastonbury Outfit is Bold and Bare
<
19
Wearable Music Jackets
Wearable Music Jackets
'One OK Rock' is Letting People Feel Their Newest Song on the Body
<
18
Aviation Pioneer Editorials
Aviation Pioneer Editorials
The Rihanna Harper’s Bazaar Shoot Reflects Amelia Earhart
<
17
Rapper-Influenced Lipstick Launches
Rapper-Influenced Lipstick Launches
The New MAC Nicki Minaj Line Boasts a Range of Stunning Nudes
<
16
Celebrity-Made Athleisure Fashion
Celebrity-Made Athleisure Fashion
The New Daya by Zendaya Collection is Fashionably Comfortable
<
15
Haunting Scavenger Hunts
Haunting Scavenger Hunts
Annabelle Teamed Up with Mezco to Take Over Ripley's Believe It Or Not!
<
14
Elusive Rapper Pop-Ups
Elusive Rapper Pop-Ups
This New Travis Scott Pop-Up Will Be Open for Two Days Only
<
13
Party-Inspired Outdoor Runways
Party-Inspired Outdoor Runways
Alexander Wang's Spring 2018 Collection Shut Down a Bushwick Street
<
12
Iconic Rapper-Inspired Fashion
Iconic Rapper-Inspired Fashion
MadeWorn Joined with Roc96 to Create a Collection That Honors Jay Z
<
11
Vibrant Cast Editorials
Vibrant Cast Editorials
This Game of Thrones Photoshoot Shows the Cast in a Vivid New Light
<
10
Elegant Celebrity Offspring Editorials
Elegant Celebrity Offspring Editorials
This Vogue Italia Campaign Features Lily-Rose Depp
<
9
Daring Celebrity Runway Shows
Daring Celebrity Runway Shows
Rihanna's Fenty X Puma Show Featured Motorbikes and Pink Mountains
<
8
Seductive Mechanic Editorials
Seductive Mechanic Editorials
Hailey Baldwin Wears Branded Denim Ensembles This New GUESS Campaign
<
7
Shoppable Socialite Closets
Shoppable Socialite Closets
Luxurious Roxy's Looks are Available on Her Site in Sizes 0-28
<
6
Pop Star-Designed Makeup Collections
Pop Star-Designed Makeup Collections
Rihanna's Fenty Beauty Collection Reveals Diverse Shades
<
5
Barbie Doll-Inspired Editorials
Barbie Doll-Inspired Editorials
The New Flaunt Campaign Features a Plastic-Looking Kylie Jenner
<
4
Sultry Retro-Inspired Editorials
Sultry Retro-Inspired Editorials
Bella Hadid Was Collier Schorr's Muse for 032c Magazine
<
3
Socialite-Made Camouflage Merchandise
Socialite-Made Camouflage Merchandise
The New Kylie Jenner Camo Series Features Underwear and More
<
2
Athletic Panther-Paired Editorials
Athletic Panther-Paired Editorials
Cara Delevingne Posed with a Panther for PUMA's DO YOU Campaign
<
1
Sultry Tennis Star Editorials
Sultry Tennis Star Editorials
The New Sports Illustrated Cover Features the Iconic Serena Williams
<