GQ features 'Moonlight' Star Mahershala Ali on its July cover, in a cheery, beach-clad editorial that's keeping the internet buzzing. Wearing an unbuttoned Hawaiian shirt and radiating from ear-to-ear, the Oscar winner, who was launched into Hollywood fame after receiving a plethora of awards for his role in 'Moonlight,' uses this editorial as a platform to promote love and tolerance in a politically and racially charged America.
The GQ spread features Ali in a variety of colorful outfits -- all tropical in nature -- posing with the gorgeous water-side geography California has to offer. Through the editorial, Ali is profiled by Carvell Wallace, who writes about his experience meeting the award-winning actor through his own personal lens. He describes Ali as looking "in real life the way old MGM movies made leading men look on-screen," a description which is encapsulated throughout the sun-soaked and chic photoshoot.
Key Themes Behind This Trend
- Celebrity Magazine Editorials
- Opportunity for brands to collaborate with celebrities on magazine editorials to promote their products and brand values.
- Promoting Love and Tolerance
- Opportunity for brands to leverage celebrities to promote messages of love and tolerance in socially charged environments.
- Colorful and Tropical Fashion
- Opportunity for fashion brands to showcase colorful and tropical outfits inspired by beach-clad editorial spreads.
Where This Applies
- Fashion
- Fashion brands can collaborate with celebrities for editorial spreads to increase brand visibility and promote their latest collections.
- Publishing
- Publishing companies can capitalize on the popularity of celebrity editorials to attract readers and advertisers to their magazines.
- Entertainment
- Opportunity for entertainment industry to leverage celebrity editorials to promote movies, TV shows, or music releases.
