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Top 100 Celebrity Products in 2017

From Pop Star Makeup Collections to Rapper Bodega Pop-Ups

— January 28, 2018 — Pop Culture
Celebrity products in 2017 have revealed the breadth of diversity in projects that celebrities are now willing and able to help develop and bring to the public.

2017 has inarguably been Rihanna's year, with the pop star putting out viral hit songs, streetwear clothing collections and her hugely popular Fenty Beauty makeup line. Rihanna has established herself as being highly multifaceted, with the singer having her hand in everything from music and charitable initiatives, to fashion and beauty businesses.

This past year, Nielsen reported that in the United States, hip hop (including R&B) genre had taken over rock as the most consumed music genre. This shift is likely influenced by not just the music of those specializing in these genres, but their ability to influence pop cultural trends and fashions. Examples this past year included A$AP Rocky's AWGE x Selfridges Bodega pop-up, which sold streetwear merch and collectibles, and Cardi B's footwear collaboration with Steve Madden.
4
Score
Popularity
Activity
Freshness
100
Spacey Year End Mixtapes
Spacey Year End Mixtapes
NASA's 'Goddard 2016 Rewind' is a Mixtape of the Agency's Highlights
<
99
Celebrity-Answered Searches
Celebrity-Answered Searches
Certain Celebrity Searches on Google Now Yield Selfie-Style Answers
<
98
Star-Studded Promotional Duets
Star-Studded Promotional Duets
Cher and Future Sing 'Everyday People' for This Gap Campaign
<
97
Rapper Word Game Apps
Rapper Word Game Apps
'Slang N’ Friendz' is a Word Game App Backed by Ludacris
<
96
Hispanic Celebrity Animal Campaigns
Hispanic Celebrity Animal Campaigns
The Group Fifth Harmony Takes a Stand Against Animal Cruelty
<
95
Rapper-Led Career Workshops
Rapper-Led Career Workshops
Big Sean's 'Mogul Prep' Initiative Aims to Decrease Unemployment Rates
<
94
Veggie-Promoting Rapper Ads
Veggie-Promoting Rapper Ads
This D.R.A.M. & PETA Commercial Encourages Viewers to Eat Their Greens
<
93
Famous Album Trajectory Sets
Famous Album Trajectory Sets
'How To Make Lemonade' is a Box Set About Beyonce's Album Lemonade
<
92
Energetic Mascara Campaigns
Energetic Mascara Campaigns
This Rimmel Ad Features Cara Delevingne and a Crew of Dancers
<
91
Charitable Gingerbread Cookie Kits
Charitable Gingerbread Cookie Kits
This Kit Benefits the Always Strive and Prosper Foundation
<
90
Stylish Reflective Stilettos
Stylish Reflective Stilettos
Sparkle Booties by Cutecircuit Shine When Hit by Direct Light
<
89
Celebrity Direct-to-Consumer Fashions
Celebrity Direct-to-Consumer Fashions
Danielle Brooks' 'Tria Collection' is Stylish and Inclusive
<
88
Diverse Nail Polish Collections
Diverse Nail Polish Collections
Caption Polish's New Lacquers Match a Wide Range of Skin Tones
<
87
Rapper-Themed Wing Bars
Rapper-Themed Wing Bars
A Drake-Themed Chicken Wing Bar is Opening in Scotland
<
86
Augmented Reality Rap Releases
Augmented Reality Rap Releases
'ARTJ' is an Added Feature on Run The Jewels' RTJ3 Physical Release
<
85
Influencer Furniture Ads
Influencer Furniture Ads
Adrienne Raquel is Featured on Urban Outfitters' 'Room Refresh' Series
<
84
Reality Show Food Trucks
Reality Show Food Trucks
The 'Fear Factor' Food Truck Was Handing Out Possum Skewers in Australia
<
83
Hot Pink Designer Sandals
Hot Pink Designer Sandals
These KENZO Slip-Ons Lend a Stylish Edge to Summer Beach Ensembles
<
82
Affordable Jelly Sandals
Affordable Jelly Sandals
Forever 21 Released a Nostalgic Series of Sandals for the Summer
<
81
Silky Rap Label Outerwear
Silky Rap Label Outerwear
OVO and Canada Goose Joined to Release a New Line for the Winter Season
<
80
Rap Duo Clothing Collaborations
Rap Duo Clothing Collaborations
Pacsun and Rae Sremmurd Released the Sremmlife Capsule Collection
<
79
Popstar Highlighter Launches
Popstar Highlighter Launches
Rihanna Shared the News of Her Own Highlighter with Fenty Beauty
<
78
Celebrity Couple-Made Kid's Clothing
Celebrity Couple-Made Kid's Clothing
Kim and Kanye's Kids Supply Brand Launched Its First Line
<
77
Non-Branded Fast Food Ads
Non-Branded Fast Food Ads
These Mindy Kaling Commercials for McDonald's Never Feature Its Name
<
76
Musical Snack Campaigns
Musical Snack Campaigns
Doritos and WondaGurl Teamed up to Record Chip-Inspired Beats
<
75
Vlogger Cosmetic Collections
Vlogger Cosmetic Collections
Patrick Starr is Releasing a 12-Piece Line with MAC Cosmetics
<
74
Rapper-Revitalized Suede Boots
Rapper-Revitalized Suede Boots
These Classic Clarks Boots Were Adapted with Drake's OVO Branding
<
73
Popstar Fashion Socks
Popstar Fashion Socks
Rihanna's New Fenty Socks Were Made in Collaboration with Stance
<
72
Expanded Furry Sandal Ranges
Expanded Furry Sandal Ranges
Rihanna and Puma are Releasing Three New Colorways of the Fur Slides
<
71
Songstress-Made Bejeweled Heels
Songstress-Made Bejeweled Heels
Rihanna and Manolo Blahnik are Releasing the 'Wild Thoughts' Heels
<
70
Celebrity-Backed Galactic Makeup Collections
Celebrity-Backed Galactic Makeup Collections
The Fenty Galaxy Collection Has Makeup Lovers Excited
<
69
Sustainably Innovating
Sustainably Innovating
Brianna Kilcullen, Social Responsibility & Traceability Manager at prAna
<
68
Saturated Popstar Lipsticks
Saturated Popstar Lipsticks
Rihanna's New Fenty Beauty 'Stunna Lip Paint' Comes in a Vivid Red
<
67
Celebrity-Branded Sock Collections
Celebrity-Branded Sock Collections
Rihanna's Fenty for Stance Features Holiday Offerings
<
66
Collaboratively Made Rapper Footwear
Collaboratively Made Rapper Footwear
Cardi B and Steve Madden Joined to Launch Fresh Designs
<
65
Moroccan-Themed Music Studios
Moroccan-Themed Music Studios
OVO Sound Studio Features a Blend of Modern and Traditional Designs
<
64
Velvet Songstress Slides
Velvet Songstress Slides
Beyonce's Newest Ivy Park Collection Features Red Velvet Slippers
<
63
Tennis Legend Sneakers
Tennis Legend Sneakers
These Limited-Edition Jordans Honor Serena Williams' 23rd Title Win
<
62
Nostalgic Denim Collections
Nostalgic Denim Collections
Kiko Mizuhara's New Line Was Featured in a Harajuku-Shot Lookbook
<
61
Live-Created Beauty Campaigns
Live-Created Beauty Campaigns
Rihanna & Sephora Invited Fans to Make a Film at Fenty's Playground
<
60
Collaborative Hair Product Campaigns
Collaborative Hair Product Campaigns
These Pantene Ads Feature Priyanka Chopra and Lilly Singh
<
59
Sleek Leather Platform Sneakers
Sleek Leather Platform Sneakers
The Leather Creepers from Rihanna and PUMA Come is Two Colorways
<
58
Cleated Flatform Shoes
Cleated Flatform Shoes
The Newest Fenty Creeper Has Been Released
<
57
Sporty Popstar Stilettos
Sporty Popstar Stilettos
Rihanna Added to the Slingback Heel to the Fenty Puma Selection
<
56
Chic Vintage-Inspired Sunglasses
Chic Vintage-Inspired Sunglasses
Gentle Monster‘s New SSENSE Collection Features Chic Oval Frames
<
55
Vibrant Rapper Clothing Lines
Vibrant Rapper Clothing Lines
Tyler the Creator's Collection Features Brightly Colored Fan Apparel
<
54
Rapper-Designed Suede Cleats
Rapper-Designed Suede Cleats
These Yeezy adidas Cleats Come in Both Sand and Charcoal Colorways
<
53
Humble Rapper Tees
Humble Rapper Tees
These Kendrick Lamar Shirts Feature Graphics from the 'Humble' Music Video
<
52
Rapper Ridesharing Icons
Rapper Ridesharing Icons
This Lyft Code Plasters Cardi B's Face and Nail Art All Over The App
<
51
Expansive Celebrity Concealers
Expansive Celebrity Concealers
These Kylie Cosmetics Concealers Come in 30 Different Shades
<
50
Social Media Movie Concepts
Social Media Movie Concepts
Rihanna and Lupita Nyong'o Will Star in a Movie Based on a Tumblr Post
<
49
Ice Cream-Emblazoned Sneakers
Ice Cream-Emblazoned Sneakers
These Gucci Mane Sneakers Feature the Rapper's Iconic Ice Cream Cone
<
48
Singer-Branded Red Lipsticks
Singer-Branded Red Lipsticks
Sia and MAC Collaborated to Come Up with a Warm-Toned Lip Color
<
47
Exclusive Mugshot Merchandise
Exclusive Mugshot Merchandise
Rapper Travis Scott Released a New T-Shirt with His Mugshot on It
<
46
Furry Camouflage Sandals
Furry Camouflage Sandals
These Urban Outfitters Sandals are Fashionable and Affordable
<
45
Unity-Inspired Sneakers
Unity-Inspired Sneakers
These New Kendrick Lamar Sneakers Were Made in Collaboration with Reebok
<
44
Singer-Designed Headwear Lines
Singer-Designed Headwear Lines
Rihanna Recently Dropped a New Series of PUMA Accessories
<
43
Artful Zine Clothing Lines
Artful Zine Clothing Lines
FKA Twigs Released the Second Edition of Her Online Zine 'Avantgarden'
<
42
Blue-Tinted Rapper Sneakers
Blue-Tinted Rapper Sneakers
The 'YEEZY Boost Blue Tint' Drops Just in Time for Winter
<
41
Iconic Rapper-Emblazoned Streetwear
Iconic Rapper-Emblazoned Streetwear
The Rumored Nas and Supreme Collection Was Recently Leaked
<
40
Alternative Rapper-Starring Editorials
Alternative Rapper-Starring Editorials
This adidas Editorial Features Bronx Rapper Princess Nokia
<
39
Empowering Celebrity Tree Toppers
Empowering Celebrity Tree Toppers
Women To Look Up To Transformed Powerful Women into Tree Toppers
<
38
Remixed Rapper Sneakers
Remixed Rapper Sneakers
The Skepta x Nike 'AIR MAX 97 SK' Shoe is Inspired by the Star's Childhood
<
37
Sparkly Jelly Pool Slides
Sparkly Jelly Pool Slides
Urban Outfitters Launched Its Own 90s-Inspired Sandals for the Summer
<
36
Rapper Merch-Selling Pop-Ups
Rapper Merch-Selling Pop-Ups
The Location of Damn Pop-Ups Will Coincide With Kendrick Lamar's Tour
<
35
Adjustable Logo Sneakers
Adjustable Logo Sneakers
The 'Travis Scott Nike Air Force 1 Lows' Come with Velcro Swoosh Logos
<
34
Custom Floral Rapper Sneakers
Custom Floral Rapper Sneakers
FRE Customs Added Its Own Details to the YEEZY BOOST 350 V2
<
33
Ballet-Inspired Sneakers
Ballet-Inspired Sneakers
The New Creepers from Fenty Puma and Rihanna Look Like Ballet Slippers
<
32
Readapted Rapper Sneakers
Readapted Rapper Sneakers
These Black and Red YEEZYs Were Finally Confirmed for Release
<
31
Unofficial Co-Branded Sandals
Unofficial Co-Branded Sandals
These Nike and adidas Slides Were Created by Shirt NYC
<
30
High Fashion Sock Trainers
High Fashion Sock Trainers
Rihanna's Fenty PUMA Brand Launched a New Series of Sneakers
<
29
Music-Inspired UK Streetwear
Music-Inspired UK Streetwear
TM Sporting Goods' Lookbook Features Simple Graphic Tees and More
<
28
NYC Rapper-Designed Sportswear
NYC Rapper-Designed Sportswear
This Action Bronson Apparel Line Was Created with Packer Shoes
<
27
Co-Created Rapper Merchandise
Co-Created Rapper Merchandise
2 Chainz and Gucci Ghost Team Up for an Exclusive Merchandise Range
<
26
Co-Branded Rapper Swimwear
Co-Branded Rapper Swimwear
The New A$AP Rocky and GUESS Collection is Themed Around Candy
<
25
Collectible Hip Hop Pins
Collectible Hip Hop Pins
Etsy's LeeRickCollective Shop Celebrates Famous Rap Icons
<
24
Aviation Pioneer Editorials
Aviation Pioneer Editorials
The Rihanna Harper’s Bazaar Shoot Reflects Amelia Earhart
<
23
Textured Jelly-Like Sandals
Textured Jelly-Like Sandals
Rihanna's Puma 'Jelly Slides' Come in Three Different Colorways
<
22
Iconic Red Carpet Socks
Iconic Red Carpet Socks
The New Rihanna Stance Collection Celebrates Her Boldest Fashion Moments
<
21
Rapper-Influenced Lipstick Launches
Rapper-Influenced Lipstick Launches
The New MAC Nicki Minaj Line Boasts a Range of Stunning Nudes
<
20
Miniature Media Magazines
Miniature Media Magazines
FKA Twigs is Making Social Media Magazine Issues within Instagram Posts
<
19
Celebrity-Made Athleisure Fashion
Celebrity-Made Athleisure Fashion
The New Daya by Zendaya Collection is Fashionably Comfortable
<
18
Reconstructed Designer Footwear
Reconstructed Designer Footwear
Virgil Abloh's Latest Collection for Nike is Labeled 'Ten Project'
<
17
Rapper-Collaborated Summer Sneakers
Rapper-Collaborated Summer Sneakers
Tyler the Creator and Converse Unveiled Their New Shoe Design
<
16
Record Label Work Boots
Record Label Work Boots
These OVO Timberland Boots Come in Two Different Iterations
<
15
Elusive Rapper Pop-Ups
Elusive Rapper Pop-Ups
This New Travis Scott Pop-Up Will Be Open for Two Days Only
<
14
Rapper Bodega Pop-Ups
Rapper Bodega Pop-Ups
A$AP Rocky's AWGE x Selfridges Bodega is Inspired by the Star's Home Town
<
13
Iconic Rapper-Inspired Fashion
Iconic Rapper-Inspired Fashion
MadeWorn Joined with Roc96 to Create a Collection That Honors Jay Z
<
12
Queer-Supportive Clothing Lines
Queer-Supportive Clothing Lines
Urban Outfitters Has Released a Limited Edition Pride Collection
<
11
Repurposed Popstar Streetwear
Repurposed Popstar Streetwear
H&M Will Retail Justin Bieber's Leftover Stadium Merchandise
<
10
Daring Celebrity Runway Shows
Daring Celebrity Runway Shows
Rihanna's Fenty X Puma Show Featured Motorbikes and Pink Mountains
<
9
Failed Festival Tees
Failed Festival Tees
These Fyre Festival Shirts Were Created by @Freeky.p of #N8NE
<
8
Luxurious Crystal Bodysuits
Luxurious Crystal Bodysuits
Rihanna Sported Gucci's Unique Runway Ensemble During Coachella
<
7
K-Pop Skincare Lines
K-Pop Skincare Lines
Korean Boyband BTS Launched Their Own Skincare Collection
<
6
Luxe Lace Menswear
Luxe Lace Menswear
These See-Through Lace Shorts for Men Come in a Variety of Pastel Colors
<
5
Mobile Celebrity-Branded Pop-Ups
Mobile Celebrity-Branded Pop-Ups
Rihanna's Fenty University Mobile Pop-Up Made Two Stops in NYC
<
4
Immersive Sneaker-Branded Pop-ups
Immersive Sneaker-Branded Pop-ups
The Adidas 'EQT Creator Series' Was an Experiential London Popup
<
3
Pizzeria-Themed Rapper Apparel
Pizzeria-Themed Rapper Apparel
Yachty’s Pizzeria is a Pop-Up Showcasing the Star's New Merchandise
<
2
Pop Star-Designed Makeup Collections
Pop Star-Designed Makeup Collections
Rihanna's Fenty Beauty Collection Reveals Diverse Shades
<
1
New York Streetwear Lookbooks
New York Streetwear Lookbooks
This Stussy Editorial is Centered Around Different Parts of New York
<