Chic Vintage-Inspired Sunglasses

Gentle Monster‘s New SSENSE Collection Features Chic Oval Frames

Celebrities like Kendall Jenner, Rihanna and Gigi Hadid have had a hand in popularizing 2017's 'Matrix Sunglasses' craze, making now a better time than ever for Gentle Monster‘s new SSENSE-exclusive collection, which features the sleek glasses in multiple retro designs.

The narrow oval lenses of these glasses feature a unique color palette that elicits a sense of vintage elegance. Complete with a titanium frame and an ear band that's been dipped in gold coloring, the collaborative pair of eye wear can offer an element of high fashion chicness to any outfit. The sunglasses are available in a bright red, light pink, subtle gray and a pale yellow iteration, promising to add an element of charm to any basic winter outfit.

Matrix Sunglasses Trend
Disruptive innovation opportunity: Create customizable Matrix sunglasses with advanced lens technology.
Vintage-inspired Sunglasses Trend
Disruptive innovation opportunity: Develop sustainable and eco-friendly materials for vintage-inspired sunglasses designs.
Colorful Retro Eyewear Trend
Disruptive innovation opportunity: Integrate augmented reality features into colorful retro eyewear for enhanced user experience.

Sectors Adopting This

Fashion Accessories Industry
Disruptive innovation opportunity: Combine fashion accessories with health-tracking technology to create smart sunglasses.
Eyewear Industry
Disruptive innovation opportunity: Utilize 3D printing technology to create custom-fit vintage-inspired sunglasses at affordable prices.
Augmented Reality Industry
Disruptive innovation opportunity: Develop augmented reality eyewear for immersive gaming and entertainment experiences.
SCORE
4.5 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Gen X
  • Millennial (primary audience)
POPULARITY
Popularity 77%
Activity 49%
Freshness 8%

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