Recently, Kendall + Kylie, the brand that was created by the two young Jenner sisters, expanded its selection of swimwear offerings by updating it with 23 new pieces, which includes mix-and-match bikini sets, and unique one-pieces. All of the swimwear is currently available from REVOLVE, a designer fashion retailer that carries apparel, accessories, and more for both women and men.
Although the new Kendall + Kylie swimwear collection has plenty for consumers who appreciate more traditional styles, there's a variety of experimental designs that combine different textures, cuts, and embellishments for an eye-catching aesthetic.
The sisters explained the inspiration behind the collection to Vogue by saying, "I think swimwear sometimes has a lingerie feel to it, so it only makes sense that people combine the two clothing styles together."
What Makes This Trend Stand Out
- Mix-and-match Swimwear
- A trend of mix-and-match bikini sets and unique one-pieces offers consumers the opportunity to create personalized swimwear styles.
- Experimental Swimwear Designs
- The exploration of different textures, cuts, and embellishments in swimwear design creates eye-catching and unique aesthetics.
- Lingerie-inspired Swimwear
- The fusion of swimwear and lingerie styles presents an innovative and alluring approach to women's swim fashion.
Sectors Adopting This
- Fashion Retail
- The expansion of swimwear offerings by designer brands like Kendall + Kylie opens up opportunities for fashion retailers to cater to diverse consumer preferences.
- Apparel Manufacturing
- The demand for mix-and-match swimwear and experimental designs in the industry creates opportunities for apparel manufacturers to explore new production techniques and materials.
- Swimwear Design
- The trend of lingerie-inspired swimwear encourages designers to push the boundaries of traditional swimwear design and create unique, fashion-forward pieces.
