Category
Life-Stages
Constructible Franchises
Trend cluster
Category
Productionized
Prodigy
The high capabilities of Gen Z are maximized through services and products.
4.0
Trend score
Trend
What is the Productionized Prodigy trend?
Productionized Prodigy: Where the Millennial generation had teen entrepreneurs, Generation Z has child prodigies. This is due to the increased accessibility and range of information, which in turn breeds a highly competent generation of children and tweens who are redefining the idea of what kids are capable of. Products and services that aid in this natural sense of entrepreneurship among children ensure Generation Z reaches their full potential.
Trend themes
Themes within the Productionized Prodigy trend
Three behaviours holding the trend together01
Kidpreneurship
Products and services that aid in this natural sense of entrepreneurship among children and tweens ensure Generation Z reaches their full potential.
02
STEM Education
Companies are focusing on providing STEM education for children through technology-based toys and programs.
03
Cryptocurrency for Kids
Companies are creating cryptocurrency wallets and games for kids to learn about finance and investment.
Industry implications
What the Productionized Prodigy trend means for industry
Where the trend changes the playbookFor
Toy Industry
Companies are creating innovative toys that focus on education and entrepreneurship for kids.
For
Digital Media
Digital communities and platforms are being created to connect young content creators and provide opportunities for success.
For
Financial Technology
Companies are using technology to create innovative financial products and services for kids, such as cryptocurrency wallets.
Workshop question
How can you aid consumers in channeling their existing capabilities?
Trend signals
Trend signals for Productionized Prodigy
Trend score 4.0 out of 10, from popularity 61%, activity 52%, freshness 8%.
Popularity61%
Activity52%
Freshness8%
Audience
50%Men
50%Women
- Gen Alpha
- Gen Z
- Millennial (not a primary audience)
- Gen X (not a primary audience)
- Boomer (not a primary audience)
Market
North America
Asia-Pacific
Evidence
Examples of the Productionized Prodigy trend
8 featured examples from Feb 23, 2015 to Apr 25, 2018CategoryLife-Stages
AR Pizzeria Games
Osmo's 'Pizza Co.' Helps Kids Learn Financial Literacy By Selling Pizzas
Developing and marketing AR-based educational content to improve learning outcomes
CategoryLife-Stages
Empowering Entrepreneurial Toys
Fashion Angels' 'It's My Biz' Toys Inspire Careers in Business
The toy manufacturing industry can innovate by incorporating entrepreneurship-themed kits that empower young girls to explore business careers.
CategoryLife-Stages
STEM-Encouraging Robotic Dolls
Smartgurlz Robotic Dolls Teaches Young Girls About Coding Basics
Opportunity for toy manufacturers to create educational toys that encourage girls to learn about STEM subjects.
CategoryLife-Stages
Tween Influencer Communities
The AwesomenessTV Network Supports Young Content Creators
With the increasing demand for online content, the digital media industry has the potential to grow and offer opportunities for both young creators and established businesses.
CategoryAbout
Business Doll Bursaries
Mattel Reveals Winners of the Barbie Business Bursary and Wish Campaign
The success of the Barbie Business Bursary and Barbie Wishes campaigns suggests a viable market in the toy industry for socially minded products.
CategoryTech
Kid-Friendly Cryptocurrency Wallets
Pigzbe Uses the Blockchain to Help Kids Earn and Save 'Wollo'
The finance industry can benefit from developing digital currency products and services designed with children in mind to build a culture of financial responsibility from an early…
CategoryFashion
Entrepreneurial Shoe Workshops
Savvy Socity's Workshops Teach Girls to Use 3D Printing Techniques
Savvy Society's 3D printing techniques can revolutionize the fashion industry by creating an affordable and customizable experience for consumers.
CategoryLife-Stages
Child-Focused Entrepreneurial Events
'Kid Talks' Inspire Young Attendees to Reach Goals
Integrate entrepreneurship and creative thinking into education curriculums to inspire and teach students about business.
