Trend Hunter recently sat down with Erica Diamond, the newly named Entrepreneur Barbie Chief Inspiration Officer, who told us about the Barbie bursary for girls with an entrepreneurial spirit. The CIO announcement came after a global search for trailblazing women who are breaking glass ceilings. The Barbie bursary celebrates the iconic Mattel doll’s “business-versary” with a nation-wide call to find Canada’s next young female entrepreneurs.
Trend Hunter also spoke with Barbie at Mattel Brand Manager Alicia Sumar who offered inspirational words for young girls hoping to shatter glass ceilings. As Barbie’s long history has shown, you don’t need to be in business in a traditional sense. Whatever your dream is, you can make it happen. Diamond offered some motivational advice herself, saying anything is possible, dream big, role play turns to real play so be daring.
The Barbie Bursary is for Enterprising Young Girls
Alyson Wyers — July 10, 2014 — Life-Stages