Self-Memeing

The humor of Internet culture becomes customizable to boost shareability

Implications - Memes and gifs are the focal point of humor within Internet culture. What makes them so appealing to the digital consumer, however, is what makes them so difficult for brands to channel: their authenticity. This authenticity is achieved through extreme relatability and a laissez-faire approach to production; both factors are furthered with services that allow consumers to create or curate their own self-referencing content.

Workshop Question - What is your brand or product doing to communicate authenticity?
SCORE 4.7
Popularity
Activity
Freshness
Megatrends
Patterns
60,221 Total Clicks
Apr 16 - Sep 17
Mild
TechSocial Media
Featured Examples
Selfie GIF Creators - The Giphy Says App Instantly Turns Your Voice and Face into a GIF
SCORE 7.1
Warm 1,851 Clicks Pub: Apr 12, 17
Selfie GIF Creators
The Giphy Says App Instantly Turns Your Voice and Face into a GIF
Nowadays it seems like every company wants to make the next Snapchat, but that’s not the aim of the Giphy Says app. The GIF creator and search engine’s new iOS app lets you turn yourself... [More]
GIF-Printing Polaroid Cameras - Abhishek Singh's 'InstaGif' DIY Polaroid Camera Prints Short Videos
SCORE 6
Warm 551 Clicks Pub: Sep 1, 17
GIF-Printing Polaroid Cameras
Abhishek Singh's 'InstaGif' DIY Polaroid Camera Prints Short Videos
The nostalgia of the past meets the excitement of the future with this amazing DIY Polaroid camera that can print tangible copies of moving images. The camera was made by New York-based developer... [More]
Musical Selfie Applications - 'Face Melody' Turns Selfies into Music Based on Facial Features
SCORE 4.4
Average 681 Clicks Pub: Apr 20, 16
Musical Selfie Applications
'Face Melody' Turns Selfies into Music Based on Facial Features
‘Face Melody’ is a clever new website that turns each user’s selfie into music simply by analyzing his or her facial features. While taking a selfie may seem like a frivolous use... [More]
Video Meme Creators - Startup HashCut Lets You Make Your Own Video Memes From YouTube Videos
SCORE 1.9
Untested 271 Clicks Pub: Jan 1, 17
Video Meme Creators
Startup HashCut Lets You Make Your Own Video Memes From YouTube Videos
Video editing startup HashCut allows you to create your own video memes from any YouTube content. Founded by Vijay Koduri, the new venture also allows you to make clips and mashups, putting your own... [More]
Vocal Gif Apps - Gif App and Startup Shabaam Enables Users to Add Vocal Recordings to Gif Animations
SCORE 2.1
Untested 99 Clicks Pub: Sep 29, 17
Vocal Gif Apps
Gif App and Startup Shabaam Enables Users to Add Vocal Recordings to Gif Animations
This gif app is perfect for people who enjoy making their own apps, use gifs as a reaction to everything or simply are the type to put their own personal spin on everything. Currently in beta,... [More]
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