'Basic Weather' is Trying to Make Checking the Weather More Emotional

 - Aug 4, 2017
References: basicweather.club & producthunt
'Basic Weather' is an emotional weather app that's trying to re-imagine the mundane concept of checking the daily weather report. Nick Stamas, the app's designer, wanted to visually represent the effect weather has on individuals, and used GIF images to relay those emotions. With pinpoint accuracy, this app provides detailed weather reports, while pairing each report with a respected moving image. On sunny days, the app may generate a GIF of a dog wearing sun glasses, while rainier, more miserable days would feature an image of a cat in a raincoat.

This useful, informative and creative app strategically uses technology and Internet culture to brighten a user's day, regardless of the weather outcome. The technological infusion would appeal to an Internet-savvy generation with an understanding of Internet humor.