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SAMPLE CONSUMER INSIGHTS - Subscribe to access 8,719 more

Concentrated Clean

Cost-effective concentrated cleaning products become more intuitive

Trend - Brands are introducing more controlled dispensing technologies to concentrated cleaners which are considered to be an environmentally conscious alternative. Emphasizing portion control allows brands to introduce convenience and cost-effectiveness to the experience.

Insight - Since the confidence of many wavers when it comes to deciding how much product to use for a particular occasion, contemporary consumers are emphasizing the availability of portion control guidance which is tied to convenience. As a result, individuals place a premium on product directions and formats that allow them to be more confident in their usage, ultimately contributing to environmental consciousness, cost-effectiveness, or both.
Workshop Question - How do habits in consumption impact the way your product is used in everyday life?
4 Featured, 35 Examples:
53,380 Total Clicks
Date Range:
Oct 17 — Oct 18

Featured Examples

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