



Sweet items are curated for and marketed to people with diabetes
Implications - Brands that offer sweet treats and ingredients are specifically catering to individuals with diabetes, who typically monitor how much sugar they intake. By accommodating people with diabetes, these brands are able to appeal to a group of consumers that typically would not be able to consume their products, while simultaneously catering to the larger segment of wellness-minded consumers.
Workshop Question - Conceptualize a product/service within your area of expertise that would better cater to consumers with accessibility-related limitations.