



Specialty screens blend into their surrounding environment
Trend - With screens both large and small now being an essential part of consumers' lives, whether those are for work or entertainment purposes, some brands are focusing on screens that are much more design and mind-friendly.
Insight - Consumers have grown accustomed to using the digital space in their everyday lives, whether that's professionally, for personal responsibilities, or for their entertainment. What's been crucial in this transition is that these habits are able to seamlessly integrate into their lives, and brands that prioritize that are more likely to draw in customers.
Insight - Consumers have grown accustomed to using the digital space in their everyday lives, whether that's professionally, for personal responsibilities, or for their entertainment. What's been crucial in this transition is that these habits are able to seamlessly integrate into their lives, and brands that prioritize that are more likely to draw in customers.
Workshop Question - How could your brand better and more seamlessly integrate its products/services into its customer's life?