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SAMPLE CONSUMER INSIGHTS - Subscribe to access 8,706 more

Blue-Hued Safety

Products are designed to combat cellular deterioration due to technology exposure

Trend - Most forms of technology like cell phones and computers emit a blue light that's harmful to the vision of consumers. Brands are combating this ailment with protective eyewear, light bulbs, and other commodities that reduce eye strain and increase overall consumer health.

Insight - Given the contemporary climate which places a premium on health and wellness, consumers are wary of factors that have a negative effect on their bodies. Thanks to increasing awareness, the focus here is as cohesive as possible. As a result, the modern consumer is not just concerned about environmental polluters but is also cognizant of the consequences of prolonged use of technology, which is a daily must for many individuals and professionals.
Workshop Question - How can your brand encourage its consumer to adopt a more health-focused lifestyle?
4.7
Score
Popularity
Activity
Freshness
Patterns
Megatrends
4 Featured, 30 Examples:
32,374 Total Clicks
Date Range:
Mar 18 — Oct 18
Trending:
Average
Consumer Insight Topics:

Featured Examples

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