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Credit and debit cards are designed with analog buttons
Implications - Banking institutions are giving consumers the ability to interact with dynamic credit and debit cards, differentiated by analog buttons. While the specific functions of these buttons can vary, the increased appearance of this feature suggests that in today's chaotic and contactless world, some still desire the gratification of haptic feedback.

Homework Question - What analog process could your brand re-introduce to differentiate it's offering? [More]

SCORE 7.2
Popularity
Activity
Freshness
Megatrends
Patterns
37,101 Total Clicks
Aug 17 - Nov 18
This Quarter and Warm
Cost-effective concentrated cleaning products become more intuitive
Implications - While concentrated cleaning products have served as an environmentally-conscious alternative to traditional cleaners, in reality excessive consumption habits have meant that for many, the same amount of product would be used. To thwart this, recent concentrated cleaners are accompanied by more controlled dispensing technologies. This development serves consumers looking for the environmental and financial benefits that long-term use of concentrated cleaners afford consumers.

Homework Question - How do habits in consumption impact the way your product is used in everyday life? [More]

SCORE 6.4
Popularity
Activity
Freshness
Megatrends
Patterns
39,147 Total Clicks
Oct 17 - Oct 18
This Year and Average
Ultralight aluminum luggage offers durable, stylish travel options
Implications - As consumers look to invest in reliable travel gear that will last a lifetime, many are opting for stylish aluminum luggage based on its incomparable balance of durability and lightness. This shift highlights a facet of consumer culture that sees individuals willing to invest in more expensive products built to last instead of compromising on affordable alternatives to serve them in the short-term.

Homework Question - How can you elevate a product by incorporating industrial-strength materials that also emphasize style? [More]

SCORE 8.1
Popularity
Activity
Freshness
Megatrends
Patterns
101,349 Total Clicks
Nov 17 - Oct 18
This Year and Hot
Art & DesignWorldDesignTravel
The use of volcanic materials within contemporary decor pieces is on the rise
Implications - The design and decor-related industries, particularly brands within them that produce contemporary products, are increasingly using volcanic rock in the formation of their products. The use of this material has the dual benefit of being structurally sound, and piquing consumer interest for its grand origins.

Homework Question - Consider a historic item, ingredient or ritual that your brand could integrate into one of its products/services. [More]

SCORE 6.3
Popularity
Activity
Freshness
Megatrends
Patterns
87,589 Total Clicks
Feb 17 - Oct 18
This Year and Warm
Art & DesignDesign
The 6 Patterns of Opportunity & Top 18 Megatrends
The glorification of "busy" has created a demand for streamlined relaxation
Implications - Social media, constant access to communication, and saturation of lifestyle products has brought society to an era of glorified busyness. This is creating a widespread burnout among overworked consumers. Products that streamline relaxation through wearable rest aids look to alleviate this. Some would say the alleged efficiency of these products is counter-intuitive to the idea of rest and self-care. Nevertheless, the prevalence of these products speaks to the level of priority consumers are placing on productivity.

Homework Question - How are you affording your employees an opportunity to rest and recharge? [More]

SCORE 8
Popularity
Activity
Freshness
Megatrends
Patterns
129,497 Total Clicks
Sep 17 - Sep 18
This Year and Hot
Art & DesignDesign
References to fantasy movies make their way into unexpected, mainstream markets
Implications - No longer just niche elements of pop culture fandom, cult movies and character references are making their way into mainstream categories like household goods and furnishings for consumer appeal. More than merely movie memorabilia, brands in categories like home décor are integrating design references from popular fantasy franchises as a means to not only connect with younger demographics, but also reinvent themselves in a way not typically associated with more high-end goods.

Homework Question - What elements of pop culture could you tap to reinvent yourselves in a way that younger consumers can better identify with? [More]

SCORE 6.5
Popularity
Activity
Freshness
Megatrends
Patterns
53,708 Total Clicks
Sep 17 - Sep 18
This Year and Warm
Lighting designs look to celestial escapism for inspiration
Implications - While stargazing has long served as a point of fascination in the human imagination, emerging celestial designs in the lighting space revisit this and serve as an elegant metaphor for the urbanite consumer's search for natural harmony and connection in city environments. By leveraging elements of escapism in design, we are able to relieve some of the social and political tensions that burden our lives.

Homework Question - How does your brand attempt to inject broader meaning into the products or services it produces? [More]

SCORE 5.3
Popularity
Activity
Freshness
Megatrends
Patterns
54,351 Total Clicks
Apr 18 - Aug 18
This Year and Warm
Art & DesignModernDesignHomeFurniture
Trend Hunter Services
Museums court streetwear collectors with commemorative fashion pieces
Implications - Inspired by the cultural obsession with streetwear, iconic art institutions are collaborating to create limited edition pieces that border on wearable art. This progression highlights the need for older institutions to pique the interest of new audiences by offering covetable branded merchandise that patrons will want to acquire for their personal collections, therefore expanding on the experience of the art in a way that makes it feel accessible to all.

Homework Question - How can you make the experience of your brand more accessible to a wider audience? [More]

SCORE 6
Popularity
Activity
Freshness
Megatrends
Patterns
52,977 Total Clicks
Jan 18 - Aug 18
This Year and Warm
Brands reuse waste material to create sustainable furniture pieces
Implications - In efforts to reduce waste polluting the ocean and other negative impacts that excess consumption can have on the environment, companies are coming up with innovative ways to empower consumers looking to make ethical purchase decisions. Brands reducing harm against wildlife and ecosystems is fundamental in preserving the earth's climate and habitats, and gives consumers more choices in their approach to consuming consciously.

Homework Question - How can your brand make environmentally conscious decisions to positively influence the behavior of consumers? [More]

SCORE 6.5
Popularity
Activity
Freshness
Megatrends
Patterns
91,483 Total Clicks
Jan 18 - Jul 18
This Year and Warm
Brands employ illusions in the layout of their retail spaces
Implications - Brands are employing illusory designs in their brick-and-mortar spaces in order to enhance the overall customer experience. This shift caters to the consumer preference for experiential retail spaces, while giving brands some flexibility in cost due to the fact that these illusory designs can be constructed without the addition of tech, or entirely new services within stores.

Homework Question - How could your brant employ illusory design in its products or retail spaces? [More]

SCORE 6.5
Popularity
Activity
Freshness
Megatrends
Patterns
132,179 Total Clicks
Jul 16 - Jun 18
This Year and Warm