Toronto-based graphic designer Karina Manapaya conceived this detergent packaging concept that features peelable elements. Featuring product history, natural ingredient information and cleaning instructions, these stick-on logos aim to educate consumers but can also be used to display promotional materials and coupons.
This simple idea displays Seventh Generation's branding effectively and can be adapted by a number of different brands in varying industries. This stick-on detergent packaging is shaped to resemble a green leaf -- a nod to the cleaning supply manufacturer's organic product.
Seventh Generation is a brand that creates green cleaning products that are both chemical free and safe for young children and pets. These natural cleaning products are marketed with clever stick-on elements that are compact but versatile.