Category
Lifestyle
Assisted Choices
Trend cluster
Category
Reformatted
Classic
Italian ingredients are given fresh energy through innovative formatting.
3.4
Trend score
Trend
What is the Reformatted Classic trend?
Reformatted Classic: Reformatting classic ingredients to appeal to a more modern landscape, traditional Italian food is being completely restyled in excitingly surprising ways. It can be tough to stay competitive in the minds of foodies while staying true to traditional roots and flavors. However, through taking familiar ingredients and presenting them as interactive elements to a dish or offering customization through modern technology, Italian food is seeing a revolution from comfort to excitement, much to the delight of flavor-seekers.
Trend themes
Themes within the Reformatted Classic trend
Three behaviours holding the trend together01
Interactive Ingredients
Food companies can explore using interactive ingredients to restyle traditional dishes and appeal to modern tastes.
02
Edible Packaging
Businesses can consider using edible packaging as a waste-free alternative to traditional packaging and provide customers with a new experience.
03
3D-Printing Innovations
Companies can explore 3D-printing innovations to create products and designs that were previously impossible to make by hand or machine.
Industry implications
What the Reformatted Classic trend means for industry
Where the trend changes the playbookFor
Food and Beverage
Companies in the food and beverage industry can utilize the above trends to create innovative products and packaging that cater to changing consumer preferences.
For
Printing and Design
The 3D-printing trend offers opportunities for companies in the printing and design industry to develop new products and services that cater to businesses and consumers alike.
For
Hospitality and Tourism
Businesses in the hospitality and tourism industry can utilize the interactive ingredient trend to offer unique and exciting dining experiences for customers.
Workshop question
How can you integrate emerging trends to create fresh energy around your brand?
Trend signals
Trend signals for Reformatted Classic
Trend score 3.4 out of 10, from popularity 52%, activity 41%, freshness 8%.
Popularity52%
Activity41%
Freshness8%
Audience
50%Men
50%Women
- Gen Alpha (not a primary audience)
- Gen Z
- Millennial
- Gen X
- Boomer (not a primary audience)
Market
North America
Europe
Evidence
Examples of the Reformatted Classic trend
4 featured examples from May 20, 2016 to Jun 8, 2017CategoryLifestyle
Edible Coffee Cones
Cafe Alfred Coffee is Serving Hot Espresso in Edible Waffle Mugs
The food and beverage industry can explore the use of edible packaging to offer innovative and sustainable alternatives to traditional packaging methods.
CategoryArt & Design
3D-Printed Pasta Contests
Desall.com & Barilla Pasta are Challenging Designers to Make 3D Noodles
Disruptive innovation opportunity: Embrace 3D printing technology to revolutionize pasta production and expand product offerings.
CategoryLifestyle
All-Cheese Pizza Crusts
The Mo Pizza's Carb-Free Pizza Crust is Made Entirely Out of Mozzarella
Pizza restaurants can take advantage of an opportunity to appeal to a wider range of consumers with unique, low-carb and alternative crust options.
CategoryLifestyle
Salad-Inspired Gelato Desserts
Eataly Chicago's Gelato Flavor Boasts the Savory Taste of Caprese
The food and beverage industry can utilize the trend of savory gelato and create unique flavor combinations to attract customers.
