Charcoal desserts offer consumers a guilt-free indulgence
Implications - As consumers look to make balanced food and beverage choices, many are favoring the Instagram-friendly interpretations of charcoal in dessert form. Highlighting the fast proliferation of fad-like food experiences thanks to visual social media platforms, this progression suggests that consumers are open to adopting such flavors into their lifestyle, rather than being something they may try once.
Workshop Question - What lifestyle drivers can you leverage in order to connect with your target demographic on social media?
Trend Themes
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Charcoal Desserts — Consumers are open to adopting visually pleasing charcoal desserts flavors into their lifestyle.
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Innovative Ice Cream — Innovative ideas within the ice cream industry has quickly become a requirement.
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Activated Charcoal — Activated charcoal has become a popular and trendy ingredient in the food and beauty industries.
Industry Implications
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Frozen Treats — Innovative desserts and creative frozen treats have become a growing industry.
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Beauty Industry — Activated charcoal has become a popular ingredient in beauty products and trends.
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Social Media Platforms — Fad-like food experiences has quickly spread through social media Instagram, contributing to the success of these innovative concepts.
6 Featured, 53 Examples:
99,320 Total Clicks
Date Range:
Sep 15 — Jun 17
Trending:
Warm
Consumer Insight Topics:
