Macabre Ice Creams

Morgenstern's Finest Ice Cream's Black Ice Cream is Flavored With Coconut Ash

This black ice cream has a macabre look but a sweet taste. Available in New York City from Morgenstern's Finest Ice Cream, their new coconut ash flavor has joined the menu as a special flavor.

Jet black in color, the unusual ice cream is made from "charred and processed remains of a coconut shell" according to founder Nick Morgenstern. Coconut ash is also apparently a form of activated charcoal, which can also be found in some detoxifying beauty products. The very coconuty black ice cream is made with coconut cream, coconut flakes and coconut milk.

Unlike other black food items that typically use squid ink to get that gothic effect, this summery treat goes a different route to get a similarly Instagram-able look.

Black Food Trend
Black-colored foods for their unconventional look and uniqueness, like coconut-ash flavored ice cream.
Activated Charcoal Trend
Food products and beauty products are including activated charcoal for its detoxifying properties.
Coconut-based Desserts Trend
Coconut-based ingredients are popular in the dessert industry, like coconut cream, coconut flakes, and coconut milk.

Sectors Adopting This

Specialty Dessert Industry
Using unconventional ingredients or uncommon techniques to create desserts with unique aesthetics are finding a niche market for customers who want to try something new.
Health and Wellness Industry
The inclusion of activated charcoal in food and beauty products add value to these items for health-conscious consumers that are seeking natural options.
Social Media and Marketing Industry
Black-colored foods and unique-looking desserts have an excellent following on social media platforms like Instagram, Pinterest, and TikTok with many users sharing their photos and videos of these items on their personal accounts.
SCORE
3.6 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Gen X
  • Millennial (primary audience)
POPULARITY
Popularity 39%
Activity 60%
Freshness 8%