Sprawling Italian Food Markets

Eataly Munich is the Latest in the Empire's Growing List of Stores

Located in the heart of the Bavarian city, Eataly Munich is the sprawling latest edition of the global gourmet food store founded by Oscar Farinetti over a decade ago in Turin. Now an important fixture of foodie life in Italy, the Eataly brand has grown to boast 16 stores around the world, with its largest located in Rome.

The first location in Germany, Eataly Munich joins a long list of enormous locations that will have you praying a store is planned for your own city. The intriguing Eataly concept combines traditional retail and bakery items, restaurants, a cooking school and a number of food and beverage counters. Influenced heavily by the Slow Food movement, the highly successful concept speaks to the growing number of consumers who place a premium on quality of ingredients.

Sprawling Food Markets
Opportunity for creating large-scale food markets that combine retail, dining, and educational experiences.
Global Gourmet Stores
Opportunity for creating international gourmet food stores that showcase high-quality ingredients and dining options from different cultures.
Slow Food Movement
Opportunity for businesses to cater to the increasing consumer demand for high-quality, locally sourced, and sustainable food.

Where This Applies

Retail and Culinary
Opportunity for retailers to integrate dining, cooking schools, and food counters into their stores to create immersive gourmet experiences.
Hospitality and Tourism
Opportunity for hotels and tourist destinations to incorporate large-scale food markets as a unique attraction that caters to food enthusiasts.
Food and Beverage
Opportunity for food and beverage companies to focus on sourcing high-quality ingredients and promoting sustainable and local food production.
SCORE
6.1 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, South America, Europe, Asia
GENERATION
  • Gen Alpha
  • Gen Z (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 86%
Activity 88%
Freshness 8%

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