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SAMPLE CONSUMER INSIGHTS - Subscribe to access 8,231 more

Prompted Polling

Social media-incorporated polling has emerging implications in market research

Implications - With brands often finding it difficult to conduct effective surveys due to low user response, some are turning to social media polling systems in order to better engage with what consumers want, particularly Millennials and Gen Z. Though not a replacement for comprehensive research programs, these social media-friendly polling systems allow brands to make small but impactful decisions based on the popularity of specific products/services they offer.
Workshop Question — Conceptualize a simple social media polling campaign that your brand could use to its advantage.
4.1
Score
Popularity
Activity
Freshness
Patterns
Megatrends
4 Featured, 36 Examples:
21,007 Total Clicks
Date Range:
Oct 17 — Dec 18
Trending:
This Year and Untested
Consumer Insight Topics:

Featured Examples

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