Patient data is securely stored through the use of blockchain technology
Trend - Blockchain technology is being used to securely and accurately store health records. Not only does this elevate the standard of care that healthcare providers are able to administer, but in a world where our personal data is vulnerable, patients can have a greater sense of trust.
Insight - Recognizing the benefits that technology carries for the healthcare industry, many consumers embrace the newly found efficiency and convenience that connected devices offer them. However, moving to an omnichannel approach to healthcare is cause for concern as many are worried about how their data is stored and used. As a result, consumers prioritize platforms with built-in security measures that give them peace of mind.
Insight - Recognizing the benefits that technology carries for the healthcare industry, many consumers embrace the newly found efficiency and convenience that connected devices offer them. However, moving to an omnichannel approach to healthcare is cause for concern as many are worried about how their data is stored and used. As a result, consumers prioritize platforms with built-in security measures that give them peace of mind.
Workshop Question - What brands or organizations within your space are most prepared to leverage blockchain technology?
Trend Themes
1. Blockchain-powered Medical Data Storage - The use of blockchain technology for health data storage offers complete access, control, and privacy, ensuring secure medical data management.
2. Virtual Healthcare Consultations - Blockchain-powered virtual healthcare services can offer convenience and efficiency, especially when travelling, providing users with on-demand medical aids or information.
3. AI-powered Medical Research Apps - The application of AI and machine learning in medical research can accelerate medical advancements and benefit the healthcare industry, while blockchain-based infrastructure ensures secure data management and privacy protection.
Industry Implications
1. Healthcare Industry - The healthcare industry can benefit greatly from the use of innovative and secure platforms and technologies that can greatly improve patient data security, confidentiality, and accessibility.
2. Fintech Industry - The fintech industry can leverage blockchain technology for more secure and private data management, as well as creating blockchain-based systems for secure medical data exchanges and payments.
3. Insurance Industry - The insurance industry can embrace blockchain technology for secure medical data management and research, and partner with AI-based applications and systems for accurate predictions and insights on health and treatment.
