Taiwanese five-star airline Eva Air recently partnered with BMW's Designworks to create a new look for the Royal Laurel business-class cabin. Crafted for Eva Air's new Boeing 787 Dreamliners, this new business-class cabin aims to compete as the best in the world. Focused on maintaining traditional elements of the brand, while also adopting a bold strategy and stepping away from "conventional" seat designs, the ultimate goal of the cabin was to highlight comfort and smart design.
Focused on in-cabin experience, Designworks looked at every part of the flying experience, including meal service, streamlined stowage and maximized space for productivity and entertainment. The design elements of the business-class cabin were meant to focus on professional travelers seeking a productive and relaxing environment.