Burger King's Flame Grilled Ads Make Fun of Former McDonald's Executives

 - Apr 26, 2018
References: davidtheagency & adweek
Burger King has always pushed the envelope when it comes to its marketing efforts and its latest flame grilled ad is calling out former McDonald's presidents who owned grills in their private homes.

The ads feature the photos of homes owned by former McDonald's executives who ironically own flame grills, much like the one's Burger King uses to perfect its burgers. The ads read "Flame Grilling is Hard to Resist," which effectively highlights the difference in taste this method produces as appose to the tradition flat grill used by most fast food joints.

The new Flame Grilled ads will be circulating throughout the United States and speak to Burger King's humorous marketing voice.

Image credit: David Miami