Augmented reality is incorporated into travel-related apps to enhance experience
Implications - The incorporation of augmented reality into travel-based apps is enhancing travelers' experiences in everything from airport navigation to city exploration. This form of bettering travel experiences benefits consumers by both gamifying the travel experience, and enhancing its educational value.
Workshop Question — Conceptualize how your brand could incorporate AR into its product, service or purchase journey.
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Date Range:
May 17 — Dec 18
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