Banking processes are made more secure through emerging biometric systems
Trend - Addressing consumer concerns around security and a need for convenience, financial institutions are rolling out and experimenting with emerging biometric security measures. This more advanced approach to protection speaks to the way in which biometric technology will likely play a growing role in the future of security.
Insight - As technology advances, consumers are becoming more aware of the dangers associated with information breaches and the overall need for privacy. Today's consumer already shares so much digitally, and they are coming to realize the importance of sharing only the information they need to share, creating a new precedent of privacy in general.
Insight - As technology advances, consumers are becoming more aware of the dangers associated with information breaches and the overall need for privacy. Today's consumer already shares so much digitally, and they are coming to realize the importance of sharing only the information they need to share, creating a new precedent of privacy in general.
Workshop Question - What is your customers' biggest concern when it comes to your brand? Brainstorm a concept solution that would perfectly solve that issue.
Trend Themes
1. Growing Importance of Biometric Security Measures - As technology advances, consumers are becoming more aware of the dangers associated with information breaches and the overall need for privacy.
2. Increasing Use of Biometric Payment Methods - As a growing number of retailers are opting to go completely cashless, it is becoming more feasible for consumers to leave their wallets at home and instead favor biometric and mobile payment systems.
3. Advancements in Biometric Identification Methods - Biometric identification methods are being increasingly incorporated by banks, and advancements are being made to create more accurate and cost-effective options.
Industry Implications
1. Banking and Finance - Biometric security measures are being implemented in banking and finance to increase security and convenience for customers.
2. Retail and Payment - With the increasing popularity of cashless transactions, retailers and payment companies are leveraging biometric payment methods to offer a seamless and secure shopping experience.
3. Healthcare and Government - Advanced biometric identification methods such as palm vein recognition are being implemented in government and healthcare sectors for increased security and fraud prevention measures.
5 Featured, 38 Examples:
56,208 Total Clicks
Date Range:
Nov 17 — Dec 18
Trending:
Mild
Consumer Insight Topics:
