Category
Lifestyle
Assisted Choices
Trend cluster
Category
Biometric Banking
2.0
Banking processes are made more secure through emerging biometric systems.
3.2
Trend score
Trend
What is the Biometric Banking 2.0 trend?
Biometric Banking 2.0: Addressing consumer concerns around security and a need for convenience, financial institutions are rolling out and experimenting with emerging biometric security measures. This more advanced approach to protection speaks to the way in which biometric technology will likely play a growing role in the future of security.
Insight
The consumer insight behind the Biometric Banking 2.0 trend
As technology advances, consumers are becoming more aware of the dangers associated with information breaches and the overall need for privacy. Today's consumer already shares so much digitally, and they are coming to realize the importance of sharing only the information they need to share, creating a new precedent of privacy in general.
Trend themes
Themes within the Biometric Banking 2.0 trend
Three behaviours holding the trend together01
Growing Importance of Biometric Security Measures
As technology advances, consumers are becoming more aware of the dangers associated with information breaches and the overall need for privacy.
02
Increasing Use of Biometric Payment Methods
As a growing number of retailers are opting to go completely cashless, it is becoming more feasible for consumers to leave their wallets at home and instead favor biometric and mobile payment systems.
03
Advancements in Biometric Identification Methods
Biometric identification methods are being increasingly incorporated by banks, and advancements are being made to create more accurate and cost-effective options.
Industry implications
What the Biometric Banking 2.0 trend means for industry
Where the trend changes the playbookFor
Banking and Finance
Biometric security measures are being implemented in banking and finance to increase security and convenience for customers.
For
Retail and Payment
With the increasing popularity of cashless transactions, retailers and payment companies are leveraging biometric payment methods to offer a seamless and secure shopping experience.
For
Healthcare and Government
Advanced biometric identification methods such as palm vein recognition are being implemented in government and healthcare sectors for increased security and fraud prevention measures.
Workshop question
What is your customers' biggest concern when it comes to your brand? Brainstorm a concept solution that would perfectly solve that issue.
Trend signals
Trend signals for Biometric Banking 2.0
Trend score 3.2 out of 10, from popularity 58%, activity 29%, freshness 8%.
Popularity58%
Activity29%
Freshness8%
Audience
50%Men
50%Women
- Gen Alpha
- Gen Z
- Millennial
- Gen X
- Boomer
Market
North America
Europe
Asia-Pacific
South America
Africa
Evidence
Examples of the Biometric Banking 2.0 trend
5 featured examples from Nov 23, 2017 to Nov 14, 2018CategoryLifestyle
Facial Recognition ATMs
NAB's Banking Machine Removes the Need for a Physical Bank Card
The banking industry can leverage facial recognition ATMs to improve customer experience, enhance security, and reduce reliance on physical bank cards.
CategoryBusiness
Fingerprint-Sensor Smart Cards
NEXT Biometrics and Infineon Introduce New Biometric Payment Cards
The development of biometric payment cards offers an opportunity for companies within the payment industry to offer a unique and secure payment method.
CategoryTech
Finger Vibration Security Systems
The VibWrite System Uses Biometric Authentication Technology
VibWrite's finger vibration authentication technology has the potential to disrupt the traditional biometric security industry.
CategoryTech
Vein-Identifying Security Solutions
The Palm-ID Card Solution Offers Increased Biometric Security
Opportunity to develop access control and security solutions that incorporate vein-pattern-based identification.
CategoryBusiness
Fingerprint-Activated Contactless Cards
Societe Generale Implements Idemia's Platform for Security
The banking industry can harness the potential of fingerprint-activated contactless cards to improve payment security and provide seamless transactions for their customers.
