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Brand Logo Mashup Marketing

Quickteller Debuts Its Global Mall with a Entertaining Print Campaign

— October 29, 2018 — Marketing
Brand logo mashups are definitely one of those small, ultra-entertaining things that can be accessed when browsing the Internet. Quickteller — a Nigeria-based electronic payment platform, uses a clever technique to promote its newly launched shopping hub.

The Quickteller Global Mall offers users access to over 250 international brands that fit the niche in a variety of industries — from fashion and homeware to books and technology. The convenience-focused platform allows consumers to shop online in one place and have their purchases efficiently shipped and delivered.

To promote its shopping hub, Quickteller partners up with creative agency DDB Nigeria for a quirky logo mashup, featuring some of the available brands — from AmaZara to Walmacy's.
Trend Themes
1. Brand Logo Mashups - The trend of brand logo mashups presents an opportunity for companies to create unique and entertaining marketing campaigns.
2. Convenience-focused Platforms - Convenience-focused platforms like Quickteller's Global Mall are disrupting the way consumers shop online, creating opportunities for businesses to expand their reach.
3. Online Shopping Hubs - The rise of online shopping hubs, like Quickteller's Global Mall, offers consumers a centralized place to browse and purchase products, opening doors for businesses to connect with a larger audience.
Industry Implications
1. E-commerce - The e-commerce industry can benefit from the trend of brand logo mashups by incorporating them into their marketing strategies, attracting and engaging customers in a creative way.
2. Creative Advertising - The trend of brand logo mashups creates opportunities for the advertising industry to develop innovative campaigns that capture the attention of consumers and promote brand awareness.
3. Logistics and Shipping - With the growth of convenience-focused platforms like Quickteller's Global Mall, the logistics and shipping industry can explore partnerships and advancements to efficiently fulfill the increasing number of online orders.
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