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Ski Hill ATMs

The CIBC Ski-Thru Bank ATM is Located on Whistler Mountain

— January 18, 2017 — Marketing
Created as part of the bank's #FitsYourLife campaign, the CIBC Ski-Thru Bank ATM is a new way for clients to get cash when they are enjoying a run on Whistler Mountain in British Columbia.

The new ATM is outfitted with a place to put your gloves and poles while you do your banking and comes as a development from a new partnership with Whistler Blackcomb.

Set to be active through the 2017 skiing season, the CIBC Ski-Thru Bank ATM aims to be a great marketing endeavor by the brand to create a truly exceptional experience for customers. Moreover, the outdoor ATM is a great way to create an experience with skiers who are looking to make a purchase at a nearby cash-only retailer but find themselves without cash on the slopes.
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