Physical forms or methods of storing cryptocurrencies are on the rise
Trend - The use of tactile representations of cryptocurrencies are on the rise as more consumers learn about and turn to this form of digital currency. They're now being formatted into everything from wearables and wallets to coins.
Insight - The non-tangible nature of cryptocurrencies tends to deter some people from investing in them, as most consumers are more accustomed to physical forms of monetary exchange. Thus, consumers looking to invest in these digital currencies often seek out accessible and familiar formats in which to exchange them.
Insight - The non-tangible nature of cryptocurrencies tends to deter some people from investing in them, as most consumers are more accustomed to physical forms of monetary exchange. Thus, consumers looking to invest in these digital currencies often seek out accessible and familiar formats in which to exchange them.
Workshop Question - How could your brand leverage cryptocurrencies?
Trend Themes
1. Tactile Cryptocurrency - The use of tactile representations for cryptocurrencies is on the rise as consumers seek accessible and familiar formats.
2. Physical Cryptocurrency Storage - The growth of physical storage options for cryptocurrencies provides users with a sense of security and peace of mind and offers a unique market opportunity.
3. Cryptocurrency for Kids - Kid-friendly cryptocurrency wallets and piggy wallets provide children with a fun, safe way to learn financial management while exploring the world of cryptocurrency.
Industry Implications
1. Fintech - Developing new physical storage options, secure wallets, and kid-friendly banking apps offers a wealth of business opportunities in the fintech industry.
2. Gaming - Combining gaming and cryptocurrency may provide a new area for innovation and disruption in the gaming industry.
3. Retail - As more retailers accept cryptocurrencies, the growth of physical storage options for these new currencies provide unique opportunities for retail businesses to reach consumers.
