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SAMPLE CONSUMER INSIGHTS - Subscribe to access 8,218 more

Supplemental CBD

CBD-based products take on branding similar to vitamins and supplements

Implications - Products that include the cannabis compound CBD are now being packaged and marketed in forms similar to those of the contemporary vitamin and supplement industry. This shift in representation is allowed as more consumers perceive cannabis consumption as medically beneficial, and its familiar and health-oriented branding is able to enhance trust in its efficacy and quality.
Workshop Question — Which adjacent industry or business could your brand look to for inspiration on branding and/or marketing?
6.4
Score
Popularity
Activity
Freshness
Patterns
Megatrends
4 Featured, 22 Examples:
24,531 Total Clicks
Date Range:
Nov 18 — Dec 18
Trending:
This Year and Warm
Consumer Insight Topics:

Featured Examples

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