Ideas
Explore the world's #1 largest database of ideas and innovations, with over 400,000 inspiring examples.
Insights
Uncover major shifts and emerging opportunities with our exclusive PRO research.
Trend Reports
Discover why 750 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join over 200,000 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
Books
Join 20,000,000+ people getting better and faster with our New York Times Bestselling methods, best innovation books & keynote videos.
Dashboard
Get special access to premium content, topic tracking and customizable tools through our AI-powered Dashboard.
AI
Learn how the Trend Hunter harnesses the power of artificial intelligence.
Assessment
Enhance your innovation potential with a deeper understanding of your unique innovation archetype and how your organization benchmarks.
Overview
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Keynotes & Workshops
Empower your team with the insights and frameworks they need to innovate better and faster.
Custom Research
Get fast, customized trend reports, presentations and deep dives 20x faster than traditional research.
Plans
Get started today with a free consultation, our self-serve tools, or a dedicated program.
Jeremy Gutsche
Ignite your event with our CEO, a NY Times Bestselling Author and one of the top innovation keynote speakers.
Our Team of Futurists
Inspire your group with our most popular speakers on innovation, trends, change and futurism.
Contact
Get in touch to learn more, ask a question or submit a tip.
About Us
Learn more about Trend Hunter and how we accelerate innovation.
FAQ
Get answers to common questions about Trend Hunter.
Community
Stay on the cutting-edge with the help of the Trend Hunter community.
Team
Meet the team trusted by hundreds of leading businesses worldwide.
Jobs
Find opportunities to accelerate your career with the #1 Trend Firm.
Internships
Grow your professional skillset in an award-winning workplace.
News
Catch up on noteworthy Trend Hunter news and media mentions.
Join
Build a portfolio and put your trend-spotting abilities to the test.
Advertising
Supercharge your marketing by partnering with Trend Hunter.
Portfolio
Visit your public portfolio and browse your past articles.
Add a Trend
Write up an article and showcase your trend-spotting skills.
My Trends
Edit your articles and see how they stack up on the leaderboards.
Settings
Edit your profile, connect your social media accounts, and more.
Add a trend, customize your dashboard, or track topics.
Future Festival
World Summit
Learn why 97% of people rate it "the best innovation conference ever".
1-Day Innovation Events
Explore our 2019 tour dates and find the best city to inspire your team.
Custom Events
Bring Future Festival to your team or event with our custom programming.
Search our database of over 390,000 cutting edge ideas.
SAMPLE CONSUMER INSIGHTS - Subscribe to access 8,249 more

Hip-Hopvertising

Brands use beats to capture the attention of a far-reaching cultural group

Implications - Marketers have long understood the importance of using targeted brand messages to appeal to subcultures. Most of the time, differing demographic variables come into play—age, gender, geography and more. However, one cultural group has risen as a major advertising theme that appeals across demographics and geography: hip-hop. Hip-hop-themed advertising and innovations are allowing today’s marketers to capture the attention of the poor and rich, male and female and markets spanning international borders.
3.9
Score
Popularity
Activity
Freshness
Patterns
Megatrends
10 Featured, 83 Examples:
687,312 Total Clicks
Date Range:
Dec 10 — Nov 11
Trending:
Average

Featured Examples

play_circle_filled Hip-Hop Social Enterprises
Hip-Hop Social Enterprises
The Global Block Foundation Promotes Personal Sustainability
Hip hop started as a distinctly urban New York voice; it was a creative means of communication for marginalized black youth to disrupt status quo narratives on anything and everything. Despite what the… MORE
play_circle_filled Hip-Hop Gin Commercials
Hip-Hop Gin Commercials
The Aloe Blacc Tanqueray Commercial is Big City Cool
The recently released Aloe Blacc-Tanqueray commercial is a perfect example of how the new music industry can work to the advantage of both artist and corporation. Aloe Blacc is the multi-talented soul… MORE
Old-School Advertising Soirees
Old-School Advertising Soirees
The Microsoft Advertising INNERCITY Bash was Bangin
Though the golden age of old-school hip hop is sadly over, its memory lives on in awesome events like the Microsoft Advertising INNERCITY bash. The unlikely partnership of hip hop and advertising was consummated… MORE
Rapping Pastries
Rapping Pastries
Controversial Duncan Hines Hip Hop Cupcakes Ad Turns Treats Into Rap Stars
The new Duncan Hines 'Hip Hop Cupcakes' ad tries to get hip with the kids in a YouTube commercial campaign. It looks like the viral ad may have taken a downturn, however, as the vid has been taken down… MORE
Partially Animated Car Commercials
Partially Animated Car Commercials
New Toyota Yaris Ads are Inspired by Pop & Rap Videos
The latest Toyota Yaris ads are part of a new campaign by the car maker to target a younger audience through rap- and pop-style messaging. The campaign, which was developed by Saatchi & Saatchi and built… MORE
play_circle_filled Flashy Coupon Campaigns
Flashy Coupon Campaigns
The Bling Bling Shopping Family Raps About Rebates
The Bling Bling Shopping Family is made up of more wacky characters than your last relative reunion so be prepared to start saving your cash and reconsidering your complaints about your outlandish ancestors.… MORE
play_circle_filled Beatboxing Fashion Promos
Beatboxing Fashion Promos
The ASOS Urban Tour in Tokyo Promotes New Collections Through Acapella
The ASOS Urban Tour in Tokyo video may be one of the best marketing campaigns I’ve seen for a fashion brand. The ASOS Urban Tour in Tokyo is one of the many videos that the brand is releasing... MORE
play_circle_filled Runway Jam Sessions
Runway Jam Sessions
Bask in the Epicness of The Roots for John Varvatos FW 2011 Video
There aren't enough words that can describe how epic, inspiring, or even just ass-kicking this The Roots for John Varvatos FW 2011 video is. Any fan of hip hop will immediately fall in love with The Roots… MORE
Personalized Hip-Hop Songs
Personalized Hip-Hop Songs
Order Your Loved Ones Customized Verses With Heart Raps
Writing and devoting a song to your loved ones is no easy undertaking, so Heart Raps intends to relieve some pressure. Let their rhyming experts know the important details about the devotee -- a story,… MORE
play_circle_filled Beat-Making Competitions
Beat-Making Competitions
Join the Stussy 'Make Beats' Contest & Show Your Creative Spin
If you're a musician looking to break into the hip-hop scene, join the Stussy 'Make Beats' Contest and make a statement with your skills. The west coast brand is giving musicians a chance to show off… MORE

Related Trend Reports & Custom Market Research

Related Examples

30 African Social Enterprises
30 African Social Enterprises
From Kerosene-Replacing Lamps to Female-Owned Design Studios
100 Modern Hip-Hop Finds
100 Modern Hip-Hop Finds
This Music Genre Has Officially Turned into a New-Age Lifestyle
16 Lovable Lil Wayne Features
16 Lovable Lil Wayne Features
From Lyric Interpretation to Leopard Jeggings, The Rapper is an Icon
Local Multimedia Messages
Local Multimedia Messages
The Community Film Unit is a Youth-Focused Social Enterprise
play_circle_filled Apocalyptic City Videos
Apocalyptic City Videos
'Blind' is a Short Film That Depicts a Post-Nuclear Tokyo
Free-Spirited Parisian Cruising
Free-Spirited Parisian Cruising
'One Week in Paris' Displays the Elegance of Skateboarding
play_circle_filled Power Button Bling
Power Button Bling
The iNecklace by Adafruit Makes Computer Tech an Accessory
Concept Car Commercials
Concept Car Commercials
The Toyota 'Progress From the Inside Out' Ad Shows How Its Built
Hilarious Hip Hop Memes
Hilarious Hip Hop Memes
Comedian Aziz Ansari Creates Watch the Throne Comics
play_circle_filled Balletlike Skateboarding Shorts
Balletlike Skateboarding Shorts
Kilian Martin 'A Skate Illustration' Shows the Sport at its Best
26 Dr Dre Endorsements
26 Dr Dre Endorsements
From HP to 'Beats by Dre,' the Good Doctor is on Call
Vintage Print Wallets
Vintage Print Wallets
The Timo! x Not a Gallery Collection is Vividly and Iconically Graphic
Gas-Guzzling Charts
Gas-Guzzling Charts
The Gasoline Costs & Fill-Ups Infographic Tracks Fuel-Obsessed U.S. Cities
Witty Wordplay Pictures
Witty Wordplay Pictures
These Rena Littleson Paintings are Incredibly Punny
Stylish Tot Photography
Stylish Tot Photography
The Vice Magazine 'Li'l Dos and Don'ts' Series Recreates Eccentric Looks
Cult Film Character Cartoons
Cult Film Character Cartoons
The Brandon Autry Movie Illustrations Take on Fan Favorites
Multiplying Menswear Lookbooks
Multiplying Menswear Lookbooks
The Rodarte Opening Ceremony FW11 Line for Men is Female-Inspired
Big Apple Street Shoots
Big Apple Street Shoots
The Heather Marks by Randall Slavin Shoot for Flaunt Magazine
play_circle_filled Epic Rap Duo Vids
Epic Rap Duo Vids
The Jay-Z Kanye West Otis Video Captures the American Spirit on Fire
10 Art-Related Social Enterprises
10 Art-Related Social Enterprises
From African Artist Assist Sites to Human-Oriented Handicrafts
Social Street Papers
Social Street Papers
Real Issues Magazine Empowers Communities Marginalized by Poverty
play_circle_filled Car-Crafted Music Videos
Car-Crafted Music Videos
The BMW Check My Machine Video Features Music Made by the 1 Series
19 Health-Related Social Enterprises
19 Health-Related Social Enterprises
From Purpose-Driven Workouts to Sharp Socially-Aware Glasses
Blinged-Out Ballpoints
Blinged-Out Ballpoints
The Montblanc Wedding Pen is a Tribute to Royals
20 Finance-Focused Social Enterprises
20 Finance-Focused Social Enterprises
From Ethical Investments to Global Microfinance Networks
POS Social Enterprises
POS Social Enterprises
Frogtek Uses Cellphones to Bring Tools to Small-Scale Retailers
play_circle_filled Superstar Suicide Music Videos
Superstar Suicide Music Videos
The Eminem 'Spacebound' Vid is Star-Filled and Shocking
play_circle_filled Street-Cred Composers
Street-Cred Composers
Josh Vietti Uses His Violin to Give Hip-Hop a Traditional Twist
Museum Social Enterprises
Museum Social Enterprises
Rainworks Omnimedia Supports Clean Water and Literacy Programs
play_circle_filled Demonic Hip-Hop Videos
Demonic Hip-Hop Videos
MellowHype '64' Terrifies Viewers With its Dark Undertones
play_circle_filled Inspiring Hip-Hop Narratives
Inspiring Hip-Hop Narratives
Jay-Z 'Rap is Poetry' Provides an Enlightening Insight to Music
play_circle_filled Parisian Street Cruising Videos
Parisian Street Cruising Videos
Public Domaine 'Skateboard Culture' Shows Off Classy Skating
Extreme Sports Crew Contests
Extreme Sports Crew Contests
Record Epic Skills for Nike's 'The Chosen' Facebook Campaign
play_circle_filled Seductive Seaside Videos
Seductive Seaside Videos
The Jake Davis Test Shots Film Reveals the New Collection from K-Swiss
play_circle_filled Fan-Generated Music Videos
Fan-Generated Music Videos
Junip Asks Their Fans to Create the Content for Their Latest Song
play_circle_filled Breakdancing Baby Videos
Breakdancing Baby Videos
The Tony Kelly American Apparel Ad is Hilarious and Enthralling
play_circle_filled Murderous Children Music Videos
Murderous Children Music Videos
'The Greeks' by IS TROPICAL Features a Cute Kid Killer
Family Guy-Inspired Bling
Family Guy-Inspired Bling
The Diamond-Encrusted Stewie Necklace is Jam-Packed With Jewels
Boyishly Cute Captures
Boyishly Cute Captures
Natalia Mantini Photographs Candid Hip Hop Images are Fun and Playful
play_circle_filled Liar Liar Car Commercials
Liar Liar Car Commercials
The Land Rover LR4 Pathological Liar Video Makes Living a Lie Funny
25 Weird Blinged-Out Objects
25 Weird Blinged-Out Objects
From Blinged Bridal Baking to Blinged-Out Weaponry
Hip Hop-Style Photography
Hip Hop-Style Photography
Armen Djerrahian Captures a Badass Lifestyle
Disaster-Dodging Supercars
Disaster-Dodging Supercars
The Lamborghini Aventador Spot is Pure Action Entertainment
Farm Animal Street Races
Farm Animal Street Races
The Nissan 370 Z 'Chicken Race' Video is Ridiculously Brilliant
play_circle_filled Urban Hangout Videos
Urban Hangout Videos
Streetwear from the Star in the Hood SS 2011 Collection
play_circle_filled Hardcore Surfing Videos
Hardcore Surfing Videos
Ladies Tear Up the Waves in Nike 'Leave A Message' Trailer
play_circle_filled Mobile Short-Film Contests
Mobile Short-Film Contests
Get the Chance to Make Your Own Movie With Nokia Shorts 2011
play_circle_filled Blinged-Out Tire Sets
Blinged-Out Tire Sets
The Cooper F3 Diamond Tire is Covered in Swarovski Crystals and Diamonds
play_circle_filled Fab Four Musical Parades
Fab Four Musical Parades
The Mercyme Beatles Cover is a Must-See Fun-Filled Performance
Blinding Bling Chronographs
Blinding Bling Chronographs
The $3 Million Hublot Big Bang is an Iced-Out Timepiece
Rapper-Loving Apps
Rapper-Loving Apps
XXL Magazine App Helps Aspiring Rappers Get Signed by Hip Hop Labels
Stencil Art Contests
Stencil Art Contests
Show Your Talent at the Blek le Rat HUGO Man Competition
Hip Hop Hottie Ads
Hip Hop Hottie Ads
Vida Guerra Gets Naked for the PETA Campaign
Chained Tablet Attachments
Chained Tablet Attachments
The Clik Clok Necklace Lets You Wear Your iPad 2 on Your Chest
Vibrant Hip Hop Kicks
Vibrant Hip Hop Kicks
Questlove Dunk Collection is a Must-Have for Fans of the Roots
Pricey Sports Pendants
Pricey Sports Pendants
The Blinged-Out Gameplan Concepts NBA Diamond Jewelry
play_circle_filled Flipbook Music Videos
Flipbook Music Videos
Kraak & Smaak Films a Uniquely Animated Segment for Squeeze Me
Machine-Model Wars
Machine-Model Wars
The Nissan Juke Vs. Amber Spot is Sultry and Hilarious
play_circle_filled Amazing Beatbox Videos
Amazing Beatbox Videos
Learn the 4-Minute History of Hip Hop Courtesy of EKLIPS
play_circle_filled DIY Speed Rapping
DIY Speed Rapping
This Homemade Rap Video by Gatsky Will Blow Your Mind
Celebrity Cameo Bling
Celebrity Cameo Bling
Tiret Watches Releases a Custom Kanye West Gold Watch
play_circle_filled Gangster TV Raps
Gangster TV Raps
The Cast of Glee's Hip Hop Video is Undeniably Entertaining
Hip-Hop Headsets
Hip-Hop Headsets
'Soul by Ludacris' is the Latest Hip Hop-Electronics Collaboration
Hip Hop Guidance Voice-Overs
Hip Hop Guidance Voice-Overs
Gangster Directions from the Flavor Flav Navtones GPS Device
Crowdfunded Social Enterprises
Crowdfunded Social Enterprises
OC Theory Makes a Difference by Funding Small Businesses
play_circle_filled Hot 'n' Heavy Celeb Ads
Hot 'n' Heavy Celeb Ads
The Beyonce ‘Heat' Perfume Commercial Gets Banned
Blinged Home Gyms
Blinged Home Gyms
The Vibrogym Evolution Diamond Stimulates With Swarovski Gems
Meticulous Moustaches
Meticulous Moustaches
The European Moustache Championships are Hairrific
Banning Skinny Models
Banning Skinny Models
Victoria Beckham Shuns Size-Zero Models From Her 2010 NY Fashion Week Catwal
Controversial Cancer Accessories
Controversial Cancer Accessories
The Keep-A-Breast ‘I Heart Boobies' Bracelets Banned
Multiplying Car Commercials
Multiplying Car Commercials
The MINI Countryman ‘Flow' Commercial Tours Italy
Charitable Car Commercials
Charitable Car Commercials
Kia 'Drive Change: Court' Makes a Difference in a Beautiful Way
Wobbly Sculpture Contests
Wobbly Sculpture Contests
The Jell-O Mold Competition Wants You to Keep Calm and Wobble On
Banned Award-Winning Ads
Banned Award-Winning Ads
Two Pulled Diesel "Be Stupid" Ads Cause a Big Fuss
play_circle_filled Oddball Virtual Contests
Oddball Virtual Contests
GTFO Neatorama Reddit Talent Contest is a Weird Way to Win an iPad
Pop Star Sports Bans
Pop Star Sports Bans
Lady Gaga Banned From Yankees Clubhouse After Thwarting Stadium Security
Shocking Soccer Tees
Shocking Soccer Tees
An Inappropriate Spain World Cup T-Shirt From Target
66 Bizarre Bans
66 Bizarre Bans
From British Pajama Bans to Plus-Sized Ad Bannings
Pro-Choice Ad Bans
Pro-Choice Ad Bans
The NGO Marie Stopes Commercial Creates Controversy in the UK
Movie Mashup Contests
Movie Mashup Contests
The Mate a Movie Photoshop Contest is Every Film Buff's Fantasy
Curious Costume Contests
Curious Costume Contests
Billy Mays Hallow-Clean Contest is Put on by His Own Son
Heinous Mustache Contests
Heinous Mustache Contests
Movember Canadian Club Whisky Contest Pays Money for Ugly
Street Fashion Videos
Street Fashion Videos
Feed Your Fashion Curiosity With BeautifulStranger.tv