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Embracing Kitsch

Fifties-inspired fashion & themes point to a love for flashy style

Implications - Fashion often alternates between classic, understated and polished pieces to more bright and bold styling. This year, fashionistas, designers and photographers are choosing the latter, with a bold and almost garish look being the coveted aesthetic. Fifties inspiration is taking the spotlight in this regard; this fashion era provides a plethora of kitschy and crudely colorful designs of which style mavens and fashion creatives can’t get enough.
Trend Themes
1. Retro Fashion - The early 2000s embraced a love for flashy, bold and retro 50s-inspired fashion designs where increasingly more modern brands re-imagine and revive old elements of fashion from the past.
2. Kitsch Style - Kitschy and crudely colorful designs, particularly from the 50s and 60s, are gaining popularity among style mavens, fashion creatives, and photographers and becoming more prominent than classic, understated and polished pieces.
3. Bold Color-pop Aesthetics - A new kind of footwear produced by companies such as Irregular Choice combines kitschy English sensibilities with Japanese 'Gothic Lolita' absurdity to deliver a fantastic blend of over-the-top shoes for both men and women.
Industry Implications
1. Fashion - Fashion has always been a revolving door of trends and influences, with brands constantly re-imagining and remixing past designs and patterns to create new trends.
2. Footwear - A new genre of footwear brands such as Irregular Choice, which mix kitschy English and Japanese 'Gothic Lolita' styles, is pushing the boundaries of what we understand as typical footwear designs.
3. Photography - Today photographers around the world are using bright and bold set designs, as well as a maximalist pop color palette, to create unique shoots and bring retro styles back to the forefront of fashion.
4.8
Score
Popularity
Activity
Freshness
Patterns
Megatrends
7 Featured, 58 Examples:
1,451,889 Total Clicks
Date Range:
Mar 11 — Oct 11
Trending:
Warm

Featured Examples

Absolutely Absurd Heels
Absolutely Absurd Heels
Irregular Choice's Spring/Summer Collection Will Stun You
Irregular Choice shoes are a bit hard to find. Having only one U.S. location (in New York’s Nolita neighbordhood) and two in England (one in London, one in Brighton), the shoes have become a... MORE
Pink-Hued Beehives
Pink-Hued Beehives
A Flirt in a Skirt in T Style Spring 2011 is Cheeky Retro-Modern Fun
'A Flirt in a Skirt' in T Style Spring 2011 features model Hailey Clauson as a retro-modern housewife of sorts. In the editorial, Clauson sprawls on an industrial kitchen floor with pots and pans, brandishes… MORE
Grungy Pop Star Fashion
Grungy Pop Star Fashion
The MadeMe Stussy FW11 Lookbook Features Modernized Hippie Ensembles
The new MadeMe Stussy FW11 collection, the result of a collaboration between the two brands, features plenty of bold 80s-inspired pieces. This line of fall fashion for women embodies a retro and wildly… MORE
50s Swimwear Shoots
50s Swimwear Shoots
Ana Dias' ‘Big Girls By the Pool' is Cute and Classy
Summertime may be coming to a close soon, but that doesn’t mean the playful and retro scenes in the Big Girls By the Pool photo series can’t still be enjoyed. In fact, this photoshoot seems like it is… MORE
Kitschy Lounging Spreads
Kitschy Lounging Spreads
Lost Weekend by Miles Aldridge in Wallpaper September 2011
A colorful backdrop and 50s styling sets the stage for ‘Lost Weekend’ by Miles Aldridge, a kitschy spread featured in the September 2011 issue of Wallpaper magazine and edited by fashion editor Beth Fenton.… MORE
Super Saturated Celebs
Super Saturated Celebs
The ghd Katy Perry Campaign is a Blast From the Past
The ghd Katy Perry campaign is all about the different styles from past decades. Each picture represents a different era of time and style including 50s glamour, 70s boho chic and 80s new wave. The campaign… MORE
Eclectically Printed Snowsuits
Eclectically Printed Snowsuits
Syed Munawir Snaps Bold Styles for Collezioni Sport & Street
The latest editorial for the magazine Collezioni Sport & Street, shot by budding fashion photographer Syed Munawir, doesn’t go easy on colors and print. The editorial, styled by Jean-Luc Dupont, features… MORE

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