



Consumers create their own holographic reality with innovative gadgets
Implications - With the popularity of projection-based marketing, which was used throughout 2010 and 2011 for everything from fashion campaigns to celebratory events, it wasn’t long before technology companies everywhere would begin creating projection-based gadgets for individual consumers. From computers to watches, these innovative creations are taking consumer electronics and technology to the next level, allowing tech users the ability to project their own holograms whenever they want.