Category
Tech
Automated Upkeep
Trend cluster
Category
Projection
Tech
Consumers create their own holographic reality with innovative gadgets.
4.9
Trend score
Trend
What is the Projection Tech trend?
Projection Tech: With the popularity of projection-based marketing, which was used throughout 2010 and 2011 for everything from fashion campaigns to celebratory events, it wasn’t long before technology companies everywhere would begin creating projection-based gadgets for individual consumers. From computers to watches, these innovative creations are taking consumer electronics and technology to the next level, allowing tech users the ability to project their own holograms whenever they want.
Trend themes
Themes within the Projection Tech trend
Three behaviours holding the trend together01
Projection-based Gadgets
Projection-based gadgets are taking consumer electronics and technology to the next level allowing tech users the ability to project their own holograms whenever they want.
02
Virtual Touch Screens via Holographic Projections
Holographic projections are being used to create virtual touch screens on any surface, freeing up physical space while still providing access to computing capabilities.
03
3D Projector Technology
Innovation in 3D projector technology is allowing for more immersive home entertainment experiences that can convert older DVDs into a 3D format.
Industry implications
What the Projection Tech trend means for industry
Where the trend changes the playbookFor
Consumer Electronics
Projection-based gadgets and virtual touch screens are revolutionizing the way people interact with and consume technology.
For
Home Entertainment
Advancements in 3D projectors are giving consumers a more immersive entertainment experience in their own homes.
For
Computer and Information Technology
Holographic projections and virtual touch screens have the potential to revolutionize the way people work and interact with computers.
Trend signals
Trend signals for Projection Tech
Trend score 4.9 out of 10, from popularity 74%, activity 66%, freshness 8%.
Popularity74%
Activity66%
Freshness8%
Audience
70%Men
30%Women
- Gen Alpha
- Gen Z
- Millennial
- Gen X (not a primary audience)
- Boomer (not a primary audience)
Market
North America
Asia-Pacific
Evidence
Examples of the Projection Tech trend
6 featured examples from Oct 8, 2010 to Sep 12, 2011CategoryTech
Projected Touch-Screen Computers
Augmented Interface Turns Any Surface Into a Touchable Display
The computer hardware industry could benefit from augmented interfaces by developing smaller and more portable devices with built-in projectors or touchable surfaces.
CategoryTech
Projected Cell Technology
The iPhone 'Next G' is Virtually Weightless in Your Palm
The projected cell technology trend presents opportunities for consumer electronics companies to create innovative products that enhance user experiences.
CategoryTech
Glass-Projected Palm PCs
This Future Touch Tech Concept is More Portable than a Laptop
The consumer electronics industry stands to benefit from the disruptive innovation opportunities presented by virtual projection devices and interactive surface technology.
CategoryTech
Projecting Timepieces
The Phone Watch Lets You Live The Life of a Secret Agent
The development of phone watches with projection technology presents disruptive innovation opportunities in the wearable tech industry.
CategoryTech
Hi-Tech Projected Computers
The Communicate Gadget Takes Hardware Out of the Equation
The computer hardware industry can explore disruptive innovation by developing compact, wireless devices that integrate multiple functionalities like the Communicate Gadget.
CategoryTech
Household Holographs
These Epson Projectors Recreate 3-D Theater Experience in HD
Epson's projectors offer a new dimension in home entertainment and provide opportunities for CE manufacturers to create new, innovative products for consumers.
