Anti-Package

Lack of packaging conveys both literal transparency and eco-consciousness

Implications - The omnipresence of social media and shared opinion has placed a premium on transparency. This also creates consumers who expect brands to make a positive impact on the world in a way that is tangible. Minimized waste via unpackaged products achieves this while alleviating consumption guilt for consumers who are conscious of their carbon footprint.
SCORE 8.2
Popularity
Activity
Freshness
Megatrends
Patterns
44,217 Total Clicks
Feb 17 - May 18
This Month and Warm
BusinessLifestyle
Featured Examples
Fully Edible Food Packaging - Roza Janusz Uses Scoby as an Alternative to Plastic Take-Out Boxes
SCORE 9.8
This Month and Viral 2,131 Clicks Pub: May 23, 18
Fully Edible Food Packaging
Roza Janusz Uses Scoby as an Alternative to Plastic Take-Out Boxes
‘Scoby’ — an acronym for ‘Symbiotic Culture Of Bacteria and Yeast,’ can be created through a fermentation process and it is the main ingredient in Roza Janusz’s fully... [More]
Single-Use Soap Sheets - Lush Cosmetics' 'Washcards' Can Be Torn for Use in the Shower
SCORE 6.8
Warm 2,279 Clicks Pub: Feb 15, 17
Single-Use Soap Sheets
Lush Cosmetics' 'Washcards' Can Be Torn for Use in the Shower
In the UK, Lush Cosmetics offers consumers an innovative way to buy soap in the form of soap sheets, which are branded as either Washcards and Wash Sheets. These thin, rectangular cleansing... [More]
Package-Free Lifestyle Shops - The Package Free Shop Features Eco-Friendly Products
SCORE 6.8
This Year and Warm 1,431 Clicks Pub: Oct 31, 17
Package-Free Lifestyle Shops
The Package Free Shop Features Eco-Friendly Products
The Package Free Shop started as a pop-up test run, and is now a full-blown retail space that offers eco-friendly products for environmentally conscious consumers. The store is owned by the... [More]
Solid Deodorant Bars - Lush Cosmetics' T'eo Absorbs Sweat and Neutralizes Underarm Odor
SCORE 5.5
This Year and Warm 274 Clicks Pub: Nov 23, 17
Solid Deodorant Bars
Lush Cosmetics' T'eo Absorbs Sweat and Neutralizes Underarm Odor
The majority of solid deodorant products on the market may be offered in a stick format, but Lush Cosmetics created a package-free alternative that is shaped into a bar. T’eo is a vegan... [More]
Quantcast