Lush's Solid Shampoo Bars Carry Messages Against Animal Testing

 - Feb 7, 2017
References: uk.lush & refinery29
For years, Lush Cosmetics have manufactured solid shampoo bars that have done wonders to reduce waste—as the personal care products are not sold in protective plastic packaging. The company has also been incredibly outspoken about the need to end animal testing, a message that's becoming louder thanks to a new collaboration with the Humane Society International and its Be Cruelty Free Campaign.

The brand's New shampoo bar is now being deemed the #BeCrueltyFree bar and features a small wooden stick pressed into it that includes hashtags in both Chinese and English to support this initiative.

The formula of the #BeCrueltyFree solid shampoo bar itself is made with stimulating peppermint and cinnamon leaf oil to encourage scalp health and hair growth.