Robot assistants in retail spaces enhance productivity
Trend - The incorporation of human-like robots into retail spaces has enhanced efficiency and workflow. In addition to enhancing productivity, these assistive robots are able to create experiential purchase journeys for customers.
Insight - Many contemporary consumers demand that their retail experience is supported with accessible customer service for added convenience—especially when it comes to shopping trips that are perceived more as a necessity than as an entertaining way of passing the time. In such environments, consumers feel less prone to stress out as they have access and trust to omnipresent support, with significant capabilities to answer their questions and streamline their experience.
Insight - Many contemporary consumers demand that their retail experience is supported with accessible customer service for added convenience—especially when it comes to shopping trips that are perceived more as a necessity than as an entertaining way of passing the time. In such environments, consumers feel less prone to stress out as they have access and trust to omnipresent support, with significant capabilities to answer their questions and streamline their experience.
Workshop Question - At what point in the purchase journey could your customers make use of a robot assistant?
Trend Themes
1. Collaborative Robotics - Retail robots are increasingly being designed to work alongside human employees, collaborating and automating tedious parts of the job.
2. Interactive Robotics - Retail robots are integrating facial recognition technology and providing real-time information to create an authentic connection with shoppers.
3. Automated Warehousing - Robotic systems are allowing retail brands to reduce human involvement and increase efficiency in warehouse settings.
Industry Implications
1. Retail Automation - Robotics and AI are transforming retail by streamlining the supply chain, creating personalized shopping experiences and offering cashierless stores.
2. Warehouse Logistics - Robotic automation in warehouses is increasing efficiency and improving safety while reducing costs and reliance on human labor.
3. 5G Technology - The integration of 5G technology in retail robotics is improving in-store operations, data collection, and customer service.
