Robots Consumer Insights

Trend - Companies are launching AI agents and GPT-powered chatbots to revolutionize the way the hospitality industry interacts with guests. These solutions leverage advanced natural language processing and machine learning to provide immediate, tailored assistance and issue resolution.

Insight - Modern travelers expect swift, personalized service without the typical wait times at hotels and resorts. Simultaneously, hoteliers aim to enhance customer satisfaction and loyalty by providing 24/7 support while optimizing resources. The pressures of the competitive hospitality sector, coupled with rising operational costs and staffing challenges, have catalyzed the need for scalable AI solutions. As a result, brands in hospitality are turning to AI agents to streamline management operations.

Trend - Artificial Intelligence brands are releasing smart tools for various aspects of the manufacturing industry. These tools integrate all provided data with advanced algorithms to improve efficiency by detecting anomalies, providing engineering commands, and optimizing designs.

Insight - Businesses in various manufacturing industries are united over a pursuit for efficiency. The primary manufacturing-related challenges, namely quality control, maintenance, supply chain control, and overall operational organization, are each key areas whereby manufacturing can be made more efficient. As such, these businesses seek out external smart tools, typically powered by AI algorithms, that improve the performance of one or more of these areas.

Trend - Robotics companies are creating AI-powered laundry robots designed to achieve the goal of full laundry automation. These robots go beyond simple AI-powered washing machines, and are capable of loading, switching, and unloading laundry for convenience.

Insight - One of the largest parts of artificial intelligence features that leads to consumer pushback is when AI is used as an alternative for arts and entertainment. Many consumers reject AI when used to replace artists, animators, and editors. However, one feature that consumers nearly unanimously desire AI to do is automate mundane tasks, such as laundry, dishes, or cleaning the house. Brands are responding to this by creating robots designed to automate laundry.

Trend - Robotics companies are launching advanced robots capable of automating tasks in the workplace and the home. These robots have dexterous limbs, precision accuracy, and reliable problem-solving skills. Businesses are using these to automate simple and menial to complex jobs in the workplace.

Insight - Some of the most undesirable tasks in the workplace and in the home are menial, repetitive duties. The agents responsible for these tasks often burnout of their jobs quickly, leading to high turnover rates in the workplace, or tasks left unfinished in the home. Given the simplicity of many of these tasks, businesses desire automated solutions that alleviate strain from workers to focus energy on more complex tasks. Robotics brands are launching dexterous, capable robots in response.

Trend - Brands are launching home air purifiers with embedded artificial intelligence features. These air purifiers monitor the surrounding air and communicate its quality to people around it with AI. These purifiers automatically activate when required, rather than operating 24/7, saving on energy.

Insight - For western consumers, many aspects of the home have been transformed with smart features. From the front door to the fridge, and even the outlets, consumers desire convenience, time-saving, and energy-saving features. These consumers are willing to pay an upfront premium to save downstream, particularly for products that improve their quality of life at home, leading to brands responding to this by creating premium, efficient products across multiple home sectors, such as cleaning.

Trend - Brands in the 3D-printing space are launching printers and materials that can create complex, durable glass structures. This offers more value to consumers in the space, as many regular printers can now create designer glass structures for jewelry or otherwise without specialty equipment.

Insight - Consumers in the 3D-printing space are drawn to tools and services that enable creativity and streamline the creation process. This includes printers that create higher-quality prints faster, as well as software that enables more precise designing of printed works. This desire extends beyond software and hardware to material works as well, as consumer pressures previously moved the industry toward wood filament printing for sustainability, showing a demand for more printable materials.

Trend - Architectural and automotive brands are leveraging solid-state battery technology for its improved capacities, reduced weights, and improved safety rates over traditional liquid electrolyte batteries. This technology improves convenience for consumers while reducing climate impacts.

Insight - One of the largest barriers to consumers venturing into electric transportation stems from safety and capacity concerns. Regular batteries are heavy and often have lower range than gas-powered vehicles, leading to the desire for more efficient, lighter-weight batteries that charge more quickly. On the architectural side, customers desire safe, reliable electric power supplies that deliver energy without the potential to explode or preemptively run out of fuel.

Trend - The 3D printing industry is one that continually pushes toward efficiency and accuracy. Since HP introduced Multi Jet Fusion technology to the market in 2021, many companies have adopted this technology in order to provide printing services for complex, functional parts with fine details.

Insight - At-home 3D printers cover most simply small-to-medium-sized printing jobs. However, many at-home printers fail to create functional prototypes of small parts and tools, as these parts often require precise, intricate details. Additionally, customers cannot afford to have these printed parts be structurally unsound. HP's Multi Jet Fusion technology addresses these areas by allowing companies to print small, highly complex parts that are functional and reliable.

Trend - Advanced artificial intelligence has opened the door to advanced farming technology that significantly reduces the required amount of worker input. The AI allows for automated tools such as smart tractors and smart coops to optimize daily workflow by automating complex tasks.

Insight - Farmers face a continued desire for increased efficiency not just of space but of workers' time. Automated technologies allow farmers to focus on larger-scale management while leaving menial physical labor jobs to programmed machines. Farmers are continually tasked with increasing outputted food quantities without compromising on quality or safety, leading directly to the desire for constant automated assistance that goes beyond simple, linear tasks such as pesticide spreading.

Trend - Retail bots are no longer only designed to offer assistance in-store--they're now also dealing with some of the social interactions associated with brick and mortar shopping. These bots are designed to foster good will and do everything from greeting customers to bringing them snacks.

Insight - With smart retail solutions becoming increasingly common, some consumers miss the social interactions that come with shopping in brick and mortar stores. These consumers are drawn to businesses that prioritize their experience as a customer despite the convenience-based innovations they're investing in.